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16Ford picks 19 launch markets for Focus Electric

Ford Focus Electric - Click above for high-res image gallery

25Ford sets 2011 electric Focus 2011 production target at 10,000-20,000 units

Truth be told, the battery-powered Ford Focus doesn't draw the attention it deserves. Yeah, it's just a modified Focus with some electric goodies pack within, but it's still a significant electric vehicle (EV) that's all too often overshadowed by the dedicated, ground-up plug-in vehicle designs like the Nissan Leaf and the Chevrolet Volt. Sorry Ford, but perhaps some more advertising would help draw the electric Focus out from the shadows.

9Ford's new "convenience cord" charger will make charging on the go ergonomically pleasing

Look, it's the first electric car charger that makes us think of a lightsaber. What you see above is the new 25-foot long "convenience cord" that Ford will make available with the upcoming Focus Electric. The cord is designed to be kept in the car (in a "designated spot" in the trunk) and used to get 120V charging when you're out and about. Ford unveiled the cord today and confirmed to AutoblogGreen that it will come standard with the vehicle.

4Ford using wireless remote monitoring for in-vehicle battery testing and updates

As Ford prepares to start selling the Transit Connect Electric later this year and the Focus Electric in 2011, it has to thoroughly test the lithium ion battery systems used in these vehicles. To help accelerate the process, Ford has equipped all of its test vehicles and the battery packs being tested in the lab with wireless remote monitoring systems.

57Report: New Ford Focus ST headed for Paris

2012 Ford Focus – Click above for high-res image gallery

3President Obama checks out Volt and Focus Electric at LG Chem plant site

U.S. President Barack Obama gets out of a Chevrolet Volt – Click above for high-res image gallery

13Ford will use LG Chem/CPI lithium-ion batteries in 2011 Focus Electric

Ford Focus EV - Click above for high-res image gallery

32Ford executive chairman says electric vehicles will be a game changer

Ford executive chairman Bill Ford closed out the 2010 SAE World Congress with a reminder: "All the early cars were electric." Why do so few people remember that electric cars date back more than a hundred years? Ford suggested it's because, electric cars have "been around really for the past century or so, but they really haven't had mass market appeal." There's the answer: without mass market appeal, technologies will be forgotten.

39Ford considers moving electric vehicle production in-house if demand is high enough

Ford Motor Company's development of upcoming battery-electric vehicles (BEVs) has been, so far, an outside job. Electric versions of the Transit Connect and the Ford Focus were developed with the help of suppliers Azure Dynamics Inc. and Magna International Inc., but Ford has not ruled out producing future BEVs in-house. As Ford's director of electrification programs Sherif Marakby stated:

5Ford to expand electric and hybrid offerings to Europe from 2011

Ford Transit Connect Electric – Click above for high-res image gallery

4Ford to expand electric and hybrid offerings to Europe from 2011

Ford Transit Connect Electric – Click above for high-res image gallery

16DC 2010: Ford's Nancy Gioia talks electrification progress, status of Leno's Focus Electrics

We heard from Ford CEO Alan Mulally yesterday about his company's overall work with the U.S. government on energy policy. He's not the only Ford representative at the show worth talking to at the Washington Auto Show, though, and we got to sit down with Nancy Gioia, Ford's director of global electrification, for an update on the company's plug-in vehicle projects.

15Detroit 2010: Ford reveals new Focus, hybrid and PHEV coming in 2012

Next-gen Ford Focus live unveiling – Click above for high-res image gallery

20Detroit 2010: 2012 Ford Focus Electric could be both sedan and hatch

2011 Ford Focus – Click above for high-res image gallery

27LA 2009: Ford Focus BEV update

Ford Focus BEV- Click above for high-res image gallery

4Ford prepping for 20 home trials of the Focus BEV in London

Ford Focus BEV - Click above to enlarge

17VIDEO: Drew Barrymore hits the Leno track in the Focus BEV

Drew Barrymore drives the Focus BEV - Click above to watch the video after the break

81VIDEO: Drew Barrymore takes Jay Leno's Green Car Challenge

Drew Barrymore takes the wheel in Jay Leno's Green Car Challenge - Click above to watch the video

12VIDEO: Ford engineers show off the new Focus BEV for the Jay Leno Show

Jay Leno's Green Car Challenge Ford Focus EV - Click above for high-res image gallery

55VIDEO: Ford shows off new Focus EV for the Jay Leno Show

Jay Leno's Green Car Challenge Ford Focus EV - Click above to watch video after the jump

20Officially Official: Jay Leno to put stars in (un)reasonably priced car

Ford Focus EV - Click above for high-res image gallery

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