To celebrate Take Your Child to Work Day and teach children about engineering, workers at Ford built the world's largest Hot Wheels track loop at the company's Research and Innovation Center in Dearborn.
Harry Bentley Bradley, who designed the very first run of Hot Wheels cars and the Oscar Mayer Wienermobile, created this in 1970: the Pontiac Firebird One concept. It can be yours right now for $95,000.
If you're anything like this writer, chances are you've got a diecast model or two kicking around the house. And if one of those models replicates a Ferrari, chances are it's made by Hot Wheels. The Mattel brand secured an exclusive contract from the Maranello automaker in the late 1990s, but the latest word from Hemmings has it that Ferrari has ended its partnership with Hot Wheels and awarded it instead to the May Cheong Group.
Spend enough time at a hobby while showing skill at it, and there's the possibility of turning the thing you love into a paying job. That's the dream for a lot of people, and it looks like the folks at Vanguard Pictures are hitting the jackpot with their latest video.
Let's face it; Darth Vader is a thousand times cooler than Luke Skywalker. The hero might get the girl, but in the case of Star Wars, it's his sister. Vader, though, controls the Death Star, two of them in fact. It turns out that the Sith Lord has a meaner car too, at least thanks to Hot Wheels.
If you are a Star Wars fan, the next few years are going to offer a treasure trove of stuff to enjoy. We are still over a year away from the release of Star Wars: Episode VII helmed by J.J. Abrams, and the marketing machine is already heating up hotter than Tatooine.
There have been some really crazy Hot Wheels tracks created over the years, from home-grown masterpieces like this to 'official' versions such as the "highest" wall track. But the folks at the diecast-car company have outdone themselves with this latest track, which was designed for dads, not kids.
If the 2014 Transit Connect is anything like it's utile current-generation predecessor, and we suspect it is, it will undoubtedly be one of the most functional vehicles in North America. Ford has used the occasion of SEMA to turn the TC in to things that both make use of that functionality, and occasionally sort of wreck it in the name of good old-fashioned fun. The Ford Hot Wheels Transit Connect most certainly falls into that second category.
Working at Autoblog is really a cool gig, but without question, working at the Hot Wheels Design Studio is cooler. Based at Mattel's headquarters, in El Segundo, CA - which is a bonus in and of itself for this Detroit-based writer - Hot Wheels is probably what every automotive designer thought automotive design would be like when they were seven years old.
Vanguard Pictures has released its latest stop-motion film, starring some of Hot Wheels' miniatures. Called Nitro Warriors 2: Afterburner, it's a continuation of the last Hot Wheels adventure, Nitro Warriors. Picking up right where the last episode left off, there's plenty of action, excitement and flying. The cinematography is great, as well, making these videos far more than just little cars zooming across the screen.
Any self-proclaimed Hot Wheels fanatic has surely built some sort of wall track in their house, but, like the ones from our childhoods, we're guessing it never involved repelling down the side of a seven-story building. Back in May, Hot Wheels built an epic wall track on the side of an apartment building, and now the toy maker has released a video of the track, which it claims is the world's highest.
The National Insurance Crime Bureau has released its latest Hot Wheels study on the most popular stolen cars and trucks for 2012. The study has changed a bit from past years, with the new findings listing only the make and model of each vehicle, while taking into account all model years in its totals. Previous iterations only focused on the most stolen vehicles of a particular model year, with that make and model not appearing anywhere else on the list so as not to appear to call out a particula
At the 2012 X-Games, Hot Wheels attempted a death-defying, double loop. Unlike when you were a kid and actively trying to destroy your toy cars, though, this was a life-size attempt, with real drivers behind the wheel. The massive stunt, with two 66-foot-tall loops, was completed by Tanner Foust and Greg Tracy, and now there's a short YouTube documentary on the process involved in setting up the stunt.
Take the Race of Champions, keep its wide-ranging motorsports disciplines but replace national teams with duos called Red Outrageous, Yellow Powerful, Blue High Tech and Green Superfast. Give them rides from a toy store shelf and the cockiness of Top Gun, put them on courses from Mad Max and mix in a vibe and radio chatter from the attack on Hoth in The Empire Strikes Back, and what do you have? The Hot Wheels short film World's Best Driver.
Hot Wheels has rolled out a new series of die-cast toys aimed directly at our nostalgic hearts. The Retro Entertainment Series plucks iconic cars from movie and television past, shrinks them down to 1:64 scale and packages them up for your buying enjoyment. The collection includes machines like the 1932 Ford from American Graffiti and DeLorean time machine from Back to the Future to the Ecto 1 from Ghostbusters and The Bandit's '77 Firebird from Smokey and The Bandit. There's even a 1971 Plymout
Chevrolet handed over the keys to 33 Hot Wheels Camaro Convertible Indianapolis 500 festival cars this week. Race directors get the luxury of driving the droptops around Indianapolis in an ongoing tradition with roots all the way back to the 1960s. The stunt is supposed to remind area residents that the Indy 500 is right around the corner. The cars are our first look at the special Camaro Hot Wheels Edition in convertible form, and they are slated to head to dealers after a one-time production r
There are still plenty of companies that haven't gotten the whole social media thing down pat yet, but Hot Wheels isn't one of them. During the recent Canadian International Auto Show in Toronto, Hot Wheels created a lot of buzz for itself by using a vending machine filled with Chevrolet Camaro models, but instead of money to get the cars, show attendees just had to use Twitter.
The Ford F-150 SVT Raptor is a fun truck for all ages, and not just when it comes to blasting over rough terrain at high speeds. Ford says that its off-road performance truck has performed just as well on the shelves of stores as it does on real-world trails with the truck being used as the inspiration for everything from kids toys to video games.
Who would have ever thought there'd be a day where people are able to skip television commercials only to go to websites to watch them later? Such is the joy of a DVR and YouTube. AdWeek tabulated the 20 most-watched ads on YouTube, and found that nine were car-related including eight coming from automakers.
If you ever thought your car was as cool as one sold by Hot Wheels, then a parking lot at Shopping Center Norte in São Paulo, Brazil had your name all over it. Mattel's ad agency there, AGE Isobar, placed a giant rendition of Hot Wheels packaging at the front of the lot for one day last month. Instead of putting a giant Hot Wheel inside, however, the 'box' was empty, and customers could drive their cars inside and then have their pictures taken.