skyactiv

Ably Carrying The Banner For Internal Combustion Forget the Mazda CX-5. The Mazda3 still carries the sales gravitas that the CX-5 aspires to, but for now, the C-segment sedan and hatchback that has provided eight years of sales bedrock is still the most important Mazda model. That's why, after ...

Beneath the gorgeous and impossibly long looking hood of the Mazda Takeri Concept lies plenty of real estate. By our estimation there's room for any number of powerplants, from a high-revving rotary to a twin-turbo V6. However, when Mazda launches the new 2014 Mazda6, which will ape the looks of ...

The minds at Car and Driver recently took a moment to speak with Robert Davis, senior vice president of Mazda U.S. operations, about the automaker's plans for the future. According to Davis, the rotary engine will continue to play a role in the company's products moving forward, with engineers ...

Mazda is taking the steps necessary to right its financial ship, but when a patient has this kind of issue, the cure can hurt just as much. The small, independent carmaker has been hurt by its relatively Japan-centric manufacturing base and the strength of the yen, the loss of Ford as a ...

Over on Twitter, we recently had a discussion over whether or not it was fair for the cinematic version of Dr. Seuss' Lorax to be out shilling for the Mazda CX-5. Turns out, we're not the only ones who question the logic here – the Lorax speaks for the trees, not Skyactiv CUVs, right? ...

Mazda hasn't turned its back on "Zoom-Zoom" in the least, but from now on the double onomatopoeia takes its orders from the company's SkyActiv technologies. Mazda has been prepping us for the suite of engineering innovations that it plans to use to make its cars, like the 2013 CX-5, more ...

Mazda builds and exports more vehicles from Japan by percentage of total volume than any other automaker, which means it has been hit harder than most by the strength of the Japanese yen. Compounding matters further, between 2008 and 2010, Ford reduced its stake in Mazda from a controlling ...

To launch into this year's LA Auto Show festivities, the Motor Press Guild hosted Mazda president and CEO Takashi Yamanouchi, who proceeded to map out for us Mazda's plan to go from stylish underdog to a more seriously considered Japanese innovator. "So long as I remain involved with this ...

We already drove a pre-production 2013 Mazda CX-5 through scenic Iceland, and the Japanese automaker showed us the finished (European) product at the Frankfurt Motor Show back in September. Here at the Los Angeles Auto Show, however, Mazda has officially announced exactly what's in store for the ...

Does Technology Make A Segment Leader? Want to give yourself a headache? Go out and shop for a new compact sedan with the stipulation that it must have seating for up to five passengers and a highway EPA fuel economy rating in the high-30-mpg range or better. You won't have to look hard, because ...