charity

The General Motors Foundation has provided a $100,000 grant to the American Red Cross to assist with relief efforts in West, Texas. Last Wednesday, the fertilizer plant in the town of 2,800 people caught fire and then exploded, the blowup registering as a 2.1-magnitude earthquake and felt up to ...

The spectacular partnering of Kia and DC Entertainment (the company we grew up loving as DC Comics) continues here at the New York Auto Show, with this Wonder Woman-inspired 2013 Kia Sportage. Ardent Autoblog readers will undoubtedly remember the fruits of earlier Kia/DC efforts: Batman Optima, ...

While Chrysler has been behind the Super Bowl's most talked-about commercials for the past few years, this is the first year the automaker has added an element of charity to its marketing plans for the big game. Chrysler aired a pair of two-minutes ads during the Super Bowl this year, one for ...

Kia, DC Entertainment and Super Street magazine worked as a team to develop this one-of-a-kind Superman-themed Optima Hybrid that made its debut at the Chicago Auto Show today. The joint effort is designed to raise awareness for DC Entertainment's "We Can Be Heroes" campaign, a charitable relief ...

Members of the motoring press who were invited to the 2014 Chevrolet Corvette Stingray reveal all left with a pretty sweet press kit. The individually numbered black box within a black box contained not only a chunky little flash drive, but a paperweight adorned with an actual Stingray ...

Nobody likes getting a ticket from the police, but a $300 fine given to David Hill of Wichita, KS could prove to be some of the cheapest PR a charity could receive. Hill had his Ford F-350 Super Duty covered in 856 Christmas lights to help raise awareness to his charity, One Spark Can Start a ...

Chrysler is moving to start a charity in honor of CEO Sergio Marchionne. The company's board of directors has voted to create a foundation to grant educational awards. Ronald Thompson, Chrysler's lead director, said the charity is a fitting tribute to Marchionne and all he has accomplished since ...

Ferrari has managed to raise $1.5 million for victims of Hurricane Sandy during an auction in Austin, Texas for the very first F12 Berlinetta in the US. The funds will go to the American Red Cross and be earmarked for Hurricane Sandy relief. Ferrari started bidding on the F12 at $315,888, but the ...

Stop lurking around your local Ferrari retailer, as the first F12 Berlinetta set to arrive on North American soil won't be sold through traditional channels. Instead, the Italian automaker will auction off its all-new flagship in Texas next weekend in an effort to help victims of Hurricane Sandy. ...

Kia, like just about every other business, is trying hard to find its way in the ever-evolving world of social media. Some might say the Korean automaker is trying too hard, though, judging by responses to its new Facebook campaign. The initiative was born out of an attempt to build the company's ...