VolvoCrossover


VIDEO: Volvo goes after tween vampire demographic with New Moon promotion

Paying for product placement for big-screen movies can be a pretty risky business. If the movie is a flop, doing so could be a big-time waste of ad dollars that could have been better spent elsewhere. But if the movie turns out to be a global blockbuster, it can look like a very wise move, indeed. Volvo struck such gold with the first Twilight movie, as millions of teens saw Edward Cullen (played by Robert Pattinson) prancing around town in his silver C30. And the safety-minded Swedish automaker is looking for lightning to strike twice by ... Read more →

Review: 2010 Volvo XC60 delivers on looks and lux - handling, too. Nav? Not so much. Chris Shunk

Volvo has seen better days. Just a few short years ago, the Swedish automaker was the lone bright spot in Ford's European luxury operation, boasting impressive sales and actual profits. ...

Volvo shows off sporty new XC60 R-Design Chris Paukert

From the "You knew it was coming" file is word that Volvo is readying an R-Design variant of their new XC60 crossover. With the company's sporty trim designation finding its way into nearly every ...

Volvo thinks it needs more crossovers and wagons Chris Tutor

And as a new father in need of a larger vehicle, I agree. Volvo has long been known for their safe, sensible wagons and last year almost half its total sales came from this class of vehicles. Volvo ...

VIDEO: Volvo goes after tween vampire demographic with New Moon promotion 13 hours ago on Autoblog

Paying for product placement for big-screen movies can be a pretty risky business. If the movie is a flop, doing so could be a big-time waste of ad dollars that could have been better spent elsewhere. But if the movie turns out to be a global blockbuster, it can look like a very wise move, ...

Review: 2010 Volvo XC60 delivers on looks and lux - handling, too. Nav? Not so much. 3 months ago on Autoblog

Volvo has seen better days. Just a few short years ago, the Swedish automaker was the lone bright spot in Ford's European luxury operation, boasting impressive sales and actual profits. Fast-forward to 2009, and the situation couldn't be more different. Sales are downright depressing, revenues ...

Volvo shows off sporty new XC60 R-Design 4 months ago on Autoblog

From the "You knew it was coming" file is word that Volvo is readying an R-Design variant of their new XC60 crossover. With the company's sporty trim designation finding its way into nearly every product in the fold (C30, S40, V50, S80, V70, and XC90), the move may be an expected one, but it is ...

Volvo thinks it needs more crossovers and wagons 2 years ago on Autoblog

And as a new father in need of a larger vehicle, I agree. Volvo has long been known for their safe, sensible wagons and last year almost half its total sales came from this class of vehicles. Volvo Car Corp. COO Steven Armstrong tells Autoweek that his company sees plenty of wagon and ...






Autoblog Podcast #152: Paukert Enhanced!

Eddie Alterman wades in with Sam, Chris, Dan, and Jonny to talk about SEMA and other recent events.

 
 

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