2010ToyotaPrius


VIDEO: New Toyota Prius ad channels Vishnu to explain hybrid tech

What do you want from me... I've only got two hands?! Wouldn't we all be a bit more productive if we were blessed with another set of upper appendages, complete with opposable thumbs? Toyota apparently thinks so, and the Japanese automotive giant is using the point to prove that two drivetrains are better than one. Of course, the two drivetrains in question belong to the new 2010 Toyota Prius, which mates an electric motor capable of powering the car by its lonesome (albeit briefly) and a small, efficient gas-burning 1.8-liter four ... Read more →

Tokyo 2009: Toyota Prius claims Japan Car of the Year title Drew Phillips

For the past 30 years, Japan has declared a car of the year, an award given to newly released or redesigned vehicles released from November 1st of the previous year to October 1st of the current ...

Feds release 2010 Fuel Economy Guide, Prius still most miserly Jeremy Korzeniewski

Quick – what's the most fuel efficient car currently for sale in America? Did you guess the Toyota Prius? If so, give yourself a cookie, you're right. According to the U.S. Environmental ...

REPORT: Toyota to use Prius badge on all hybrids? Chris Shunk

Lets do some word association. We'll start with the word "hybrid." We're guessing most of you thought of the Prius -- understandable considering Toyota's dual-powered hatch defined the ...

VIDEO: The JDM Toyota Prius is Superman. Or something Alex Nunez

Here in the U.S., the advertising campaign for the 2010 Toyota Prius is all about shiny happy dancing people-flowers and that hypnotic mind-control song that plays in the background. It's humble. ...

Toyota Prius importation under threat due to U.S. patent trade case? 2 months ago on Autoblog

With every new vehicle introduced by Toyota powered by the automaker's proprietary Hybrid Synergy Drive comes a matching complaint filed by Paice LLC for patent infringement. In the latest case, Paice has filed a grievance with the U.S. International Trade Commission in Washington alleging that ...

VIDEO: Inside Line presides over the battle of the fuel sippers 3 months ago on Autoblog

Fuel efficiency has finally moved to the forefront of many consumers' minds after 2008's record fuel price spike and demand is higher than ever for miser-mobiles. Several vehicles have benefited from the green car movement, and the Inside Line crew corralled three hybrids, a diesel and a ...

REPORT: Battery bottleneck holding up Prius sales 3 months ago on Autoblog

Toyota has a major hit on its hands with the redesigned 2010 Prius. While that's surely great news for the brand (which is otherwise posting huge sales declines along with nearly every other automaker in the world) it's reportedly exposing the availability of batteries as the biggest bottleneck ...

REPORT: Honda Insight sales withering in face of competition from Toyota Prius 3 months ago on Autoblog

Honda's Insight hybrid is failing to live up to sales expectations here in the important U.S. market. While Honda claims the Insight was never meant to be a direct competitor to the Toyota Prius, the truth is that the two cars are very much rivals in the eyes of many new car shoppers (and some ...

REPORT: 2010 Toyota Prius ditches Incredible Shrinking Gas Tank for conventional unit 4 months ago on Autoblog

Ever notice that you your bladder seems to shrink when its cold outside? Apparently, the Toyota Prius feels your pain, and while we don't have any good solutions to report for your own personal problems, Toyota has found an easy fix for its hybrid. Unlike previous generations of Toyota's fuel ...

REPORT: Toyota Prius ad campaign most liked by TV viewers (w/VIDEO) 5 months ago on Autoblog

By now, we've all probably seen the commercials from Toyota's latest marketing campaign for the 2010 Prius hybrid... and we've all probably developed an opinion about them. Any time an advertising campaign is as interesting and different as this one, there are bound to be opposing viewpoints ...

Get ready to see more Priuses at the pump in your neighborhood this summer 5 months ago on Autoblog

The third generation Toyota Prius is just ramping up its marketing mojo, and one place you'll see plenty of the gold standard hybrid is at the gas pump. Toyota is hooking up with Gas Station TV to present "Prius Neighborhood" television program to the over 1 million unique pumpers viewers that ...

Review: 2010 Toyota Prius a miser with new moves 5 months ago on Autoblog

When car buyers think of hybrids, the name that most often springs to mind is the Toyota Prius since it was the first really practical hybrid to come to market and has sold more than any other examples. Yes, of course, the original Honda Insight beat the Prius to market in the U.S. by about six ...

Toyota unleashes 2010 Prius Modellista aero kits 6 months ago on Autoblog

To coincide with the official launch of the 2010 Toyota Prius in its home market of Japan, the automaker has unleashed a whole slew of styling and performance upgrades available through Modellista, its in-house tuning arm. There are three separate body kits available that offer varying levels ...

REPORT: 2010 Prius' design will influence future Toyotas [w/ POLL] 6 months ago on Autoblog

The Toyota Prius has long been a love-it-or-hate-it design. The sweeping roofline of the hybrid hatch may have been penned to maximize the car's ability to cut through the wind, but its shape is now instantly recognizable to the masses – so much so that Honda has been accused of ripping ...

Toyota reportedly expects 40,000 pre-orders for new Prius 7 months ago on Autoblog

The well-publicized battle for hybrid sales supremacy between Honda and Toyota has taken yet another intriguing turn. According to Japan's Nikkei newspaper, Toyota is saying that it expects to take 40,000 preorders in Japan for its new 2010 Prius hybrid ahead of its official rollout in May. For ...

First Drive: 2010 Toyota Prius puts up BIG numbers 8 months ago on Autoblog

When you sit in the 2010 Toyota Prius, you notice all those little things that provide the "Prius experience" – the shift lever, information screen, center-mounted instrument panel – are all present, but they're slightly different and noticeably improved. The time it takes to adapt ...

Toyota to offer cheaper Prius to compete with Honda Insight 8 months ago on Autoblog

According to the ever-flowing and always active rumormill, Toyota may be working on a new low-cost hybrid to do battle with the revived Honda Insight, which is a bit smaller than its rival from Toyota and undercuts its price by a few thousand dollars (or a few million yen). Likely due in no ...

Detroit 2009: Third-gen Prius arrives with 50 mpg combined rating [w/VIDEO] 10 months ago on Autoblog

After teasing us for months with photos of switches and boot up screens, followed by a leak of the whole car, Toyota finally dropped the third generation 2010 Prius today in Detroit. We already heard many of the mechanical details over the past year or so, but today it was confirmed that the ...

VIDEO: 2010 Toyota Prius teaser... now with Blue Man Group 10 months ago on Autoblog

Now it begins to make sense: The previous performance art video teasers for the 2010 Prius were made up largely of edited shots from this teaser, with the Blue Man Group restored to its place. This one doesn't make any more or less sense than the previous videos, and there isn't much more to ...

2010 Toyota Prius revealed more in YouTube video 1 year ago on Autoblog

Toyota's irritatingly slow leak of seemingly insignificant 2010 Prius teasers has shown us such riveting details as the hybrid car's startup screen, power seat switch and some sort of all-knowing seeing-eye camera. A much more interesting set of leaks has also granted us an early but pixelated ...

Toyota: Separate Prius brand not a 'go' 1 year ago on Autoblog

Rumors from LLN that a separate Prius brand are "a go" are actually nothing more than a maybe. According to Toyota's own blog, the automaker can confirm that it's considering a hybrid-only brand that would see separate space in dealerships -- much like what is already being done with the Scion ...

Confirmed: This is the 2010 Toyota Prius 1 year ago on Autoblog

Jalopnik is reporting this morning that images published last night on the web of what appeared to be the next-generation 2010 Toyota Prius are, in fact, the real deal. Toyota PR reportedly confirmed to the website that what we're looking at is the same car that will be revealed in January at ...

Rendered or Real? REAL! 2010 Toyota Prius 1 year ago on Autoblog

var digg_url = 'http://digg.com/environment/2010_Toyota_Prius_Leaked'; We're far from convinced that the image above is the 2010 Toyota Prius, but judging by the front detail pic and the interior shot, it could be the most accurate portrayal we'll see before it's unveiling in Detroit this ...

2010 Toyota Prius steals font from Michael Knight 1 year ago on Autoblog

Toyota's marketing team has released the first image of the next-gen Prius, and it's not what you think. The shot shows what appears to be the welcome screen that will appear on the car's in-dash screen upon startup, and the font looks curiously like the same one used by the new Knight Rider series ...

Spy Shots: Next-gen Prius gets caught testing 1 year ago on Autoblog

New spy photos of Toyota's next-gen Prius have surfaced on the web, and for the first time we're looking at an actual prototype rather than a mere mule built out of pieces and parts from the current-gen Prius. The new spy shots reveal that the 2010 Prius will indeed retain the current five-door ...






Autoblog Podcast #153: With Phil Berg

Phil Berg puts his reputation on the line and hangs with the podcast crew.

 
 

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