While we appreciate candor among executives, it is generally unwise for the CEO of any company to slight their own brand – even if they really dislike their product. Mutsuhiro Oshikiri may not have gotten the memo.
Mitsubishi i-MiEV – Click above for high-res image gallery
Australia's automotive manufacturing industry has taken a blow as Mitsubishi announced it will be closing its Adelaide plant, the facility that builds the 380 sedan. The news means approximately 1,000 workers will soon be out of a job. In fact soon means very soon, as March 31st marks the plant's final day. It will certainly be a quick and painful process; so much that counseling will be offered to outgoing employees. The Australian government even previously offered the Japanese automaker assis