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It is unlikely that most of us would pay for $400,000 for a personalized license plate. It is also unlikely that most of us are McLaren F1 driver Lewis Hamilton. The plate, "LEW 1S," was purchased by a real estate tycoon named Bob Lewis for under $100,000. When Lewis Hamilton decided he had to have it for his Mercedes SUV, he threw down more than four times that much to whisk it away from Bob. We have nothing against spending whatever you want on whatever you want. However, the plate purchase se

Formula 1 will hit the BBC air waves in 2009 after a long run on ITV. The move will require new figureheads to sit at the desk, and London's Times has said that Top Gear's Richard Hammond is the top man for the job. Economics at least partially drove ITV's decision to withdraw from F1 coverage. The coverage is expensive, so making money is challenging, even with newly rising star Lewis Hamilton making F1 more interesting for UK viewers.

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