The exact amount of oil that is still spewing into the Gulf of Mexico from BP's broken tap is a number under some dispute, but the mess could be increasing at a rate of a million gallons a day. Or, as the WaPo put it, "roughly one Valdez spill every week." So, how much gasoline has been wasted by all that oil escaping into the ocean? One way to measure it is the way Sebastian Blanco
When a major public relations calamity strikes a large corporation. the situation can be addressed in multiple ways. The best approach is surely to address the problem quickly and effectively and rely on the public to recognize that you've done the right thing. Such a tactic worked remarkably well for Johnson & Johnson following the Tylenol poisoning incident in 1982. The other major approach is to obfuscate, spin and ultimat
The oil spill in the Gulf of Mexico is going from bad to worse. It seems only a week ago that we were told the mess wasn't all that bad, but now that oil is leaking out at a rate about five time faster than expected – up to 5,000 barrels of oil a day from
Last Friday the covers were pulled off of a brand new gas station on the corner of Olympic and Robertson in L.A. Dubbed the Helios House by BP, the Frank Gehry-inspired structure is what the petroleum producer calls "a little better gas station," referring to the earth friendly features built into the structure. For instance, the pump palace is composed of recycl
BP recently announced the launch of a carbon offset program available to UK motorists called targetneutral. On the website, a driver can estimate his/her CO2 emissions and the cash value associated with its neutralization. Most people will find that the cost of offsetting their carbon emissions will be around £20 (about $38) per year.
A quick thrash of the calculator shows that £1 per liter works out to a sky-high $6.88 per U.S. gallon. This prediction comes from someone who knows whereof he speaks - Lord Browne, CEO of British Petroleum (pictured at right). In an interview with the BBC, Lord Browne said that prices could well pass the pound-per-liter benchmark if crude oil prices continue to
In what must be one of the most ill-timed product launches in history, British Petroleum has chosen a time of record pump prices to launch a new brand of ultra-premium fuel that retails for nearly $20 a gallon in the U.K. (that's about $16.32 per U.S. gallon).