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This is from the mouth of Lamborghini CEO Stefano Domenicali.

Look for a hybrid powertrain.

It's not far removed from the concept car.

The Urus runs on NSX time.

The new model will have two turbos and a plug-in hybrid system.

The supercar engines will reportedly stay naturally aspirated and unassisted.

The brand's only hybrid powertrain will be offered along with a twin-turbo V8.

This crossover says Lamborghini on the back. It is not a Lamborghini.

Our interview with the new boss in Sant'Agata.

He chatted with us about supercars, the Urus SUV, and the future of the company.

Lamborghini will use a turbocharged V8 for the Urus, but don't worry about the Huracán and Aventador - they're staying revvy and naturally aspirated for the foreseeable future.

The Lamborghini Urus will use a company-exclusive 4.0-liter twin-turbocharged V8 and all-wheel drive when it arrives in 2018. Multiple variants, inlcuding a Superveloce, could join the lineup later.

Lamborghini is the latest luxury sports car manufacturer to join the SUV game. Development of the Urus will see the Italian automaker make 500 new hires and build a new facility near its headquarters in Bologna, Italy.

Lamborghini looks to enter the white-hot luxury SUV market with the Urus, the production of which will double its vehicle sales and workforce.

CEO Stephan Winkelmann On Why The Supercar Company Is Building An SUV

Lambo's boss sees the company's second stab at an SUV as a way to grow the business and bring in new buyers.

Lamborghini will be tied up for years to come with the Urus project, and that makes the Asterion's chances for production slim.

Lamborghini is constantly evaluating new technologies, but even if it goes turbo for the Urus, the company's chief executive insists that naturally aspirated engines are the only choice for its supercars, for now.

Turbo And Plug-In Powertrains On The Table

Building the business case to produce the Urus was no easy task for Lamborghini. But as it gears up for production, we're told it will stay very close to the concept we saw back in 2012.

Three years ago Lamborghini previewed a crossover concept called Urus. Today the exotic automaker has gotten the green light for a production version.

Lamborghini and the Italian government appear to have reached an agreement for the automaker to build its new CUV in its home country.

Lamborghini is reportedly being offered as much as 100 million euros ($112 million) by the Italian government to hire 300 new workers to build the Urus crossover in Italy.

Lamborghini is still working on its SUV, but hasn't decided to greenlight it for production.

A cursory look at the top of the automobile market would suggest that the world's carmakers are gunning it full steam ahead into a new stratosphere of ultra-luxury and high-performance utility vehicles. After all, companies like Bentley and Maserati are preparing to launch their very first crossovers, while established players like Mercedes-Benz and Land Rover keep producing ever more expensive sport-utes of their own. But that's not the case across the board.

If and when the Urus project is finally approved for production, it will take Lamborghini into not one but several new territories. For one, it will be the company's first SUV since the demise of the LM002 in 1993. It'll also be the company's first front-engined model since the demise of the Jalpa and Espada in the late '70s, and its first model to offer hybrid and turbocharged powertrains in, well... ever. Just don't expect it to be its cheapest model.

Ferrari has used turbochargers off and on over the years. Porsche has long embraced them. McLaren uses them exclusively these days. As do Pagani and Bugatti. Lamborghini never has, but that could all change in the near future.

Lamborghini is known for many, many things. Beautiful, exotic and expressive styling, extreme performance and eye-watering prices are Lambo hallmarks. But the Raging Bull is perhaps best known for building its cars by hand... in Slovakia?

Porsche details leaked, Toyota Camry may lose No. 1 sedan spot, Lamborghini Urus and Volvo Concept Coupe production rumors

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