Some automakers hand out brochures or USB sticks as media kits. Chrysler chose to stick those items in a board game for the debut of its new minivan.
Why Marchionne's Bet Might Pay Off
Sergio Marchionne's decision to kill the Dodge Dart and Chrysler 200 isn't as crazy as you might think, and it could say a lot about the company's future.
Securing commercial air time during the Big Game isn't exactly cheap, so advertisers typically try to make the most of it by creating some truly remarkable spots. Here's a selection of automotive Super Bowl ads that have stood the test of time.
Fiat-Chrysler is restructuring its five-year business plan, and that means the end of the road for the poorly received Dodge Dart and Chrysler 200 sedans.
Stop what you're doing and imagine what a 707-horsepower Chrysler Pacifica minivan would be like.
Consumer Reports can't recommend the Chrysler 200, and FCA boss Sergio Marchionne says that's because design 'dummies' favored design over functionality.
The Lexus LC 500 won two EyesOn Design Awards this year, joined by the Chrysler Pacifica, Buick Avista, Audi H-Tron Quattro, Acura Precision, and Volvo S90.
We Get The Scoop On The First Plug-In Minivan To Hit The US
We get a lot more details about Chrysler's Pacifica Hybrid plug-in minivan that debuted at the Detroit Auto Show this week.
Chrysler engineers and designers talk about the details of the 2017 Pacifica. We also get the first marketing spot, called 'Real Life.'
The 2017 Chrysler Pacifica Hybrid brings green driving to the minivan segment in a stylish package with an estimated 80 mpge and 30 miles of EV driving.
Chrysler ditches the Town & Country name, apes the 200, and revives the Pacifica nomenclature for its model year 2017 minivan offering.
Don't Let The Name Fool You, Chrysler's Minivan Keeps Its Excellent Traditions Alive
Chrysler's minivan trades the Town & Country name in favor of Pacifica. But never mind that, this 2017 model looks to be a luxurious, innovative minivan.
Plug-In Minivan Offers 30 Miles Of EV Range
Meet America's first hybrid minivan. The 2017 Chrysler Pacifica Hybrid features plug-in tech for 30 miles of EV range and 80 miles per gallon equivalent.
Fiat Chrysler teases the new Uconnect system at the Consumer Electronics Show, with Apple Carplay and Android Auto among the host of improvements coming this year.
It's the 75th anniversary of Pres. Franklin Roosevelt's "Arsenal of Democracy" speech, and Chrysler is remembering the move to wartime production with a video.
The American Motors Co. headquarters in Detroit failed to sell at an October auction. The city has until January 4 to decide what to do with it.
FCA Went Shopping At Toyota, Tesla, And Honda
FCA is still on the bottom of the fleetwide fuel economy scale, which is why it had to spend big money on emissions credits.
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