We've seen watchmakers use all sorts of methods to make their timepieces more attractive to automotive enthusiasts, from carbon-fiber dials and titanium cases to the logos of partnering automakers and racing series. Some have even designed all-new watches to go with a specific make or model. But Christopher Ward has taken things a step further with its latest chronograph.
Audi and Porsche have more things in common than we can count. They're both German, of course, and have both enjoyed considerable winning streaks at Le Mans. Both have a tendency to put their (often turbocharged) engines at one extreme of the car or another, driving either the closest wheels or all four. Both tend to follow a brand-wide evolutionary design approach, focusing their energies instead on the engineering that goes under the bodywork. Both now find themselves under the same corporate
Whether you agree or not, this writer believes that every supercar needs a wristwatch to go with it. Though the Nissan GT-R has been lacking in this one regard, Nissan is keen to correct that wrong. But while most of these automotive-inspired timepieces are decidedly mechanical, Nissan has gone a suitably different direction in creating its new Nismo watch concept.
The Enzo had no companion watch, but its successor, the Ferrari LaFerrari, does. Created by Hublot "entirely in parallel with the car" and "alongside the Ferrari teams," the MP-05 LaFerrari tribute watch is a similar test of how much gobsmacking gadgetry can be packed into a chassis. The manually-wound watch has 11 barrels set in a spine down the center that work together to provide a 50-day power reserve. So yes, it does need to be wound, but only once every seven weeks.
The explosion of the Swiss watch industry has brought with it an abundance of automotive-themed timepieces. Many of them are either excessively chunky or ornate, and the simplest, most elegant ones are often excessively spendy. The Monoposto series from Autodromo goes in the opposite direction: based on tachometers from mid 20th Century grand prix cars like the Alfetta 159 and Lancia D50, the sparse dials feature 'mounting' screws along the center line and a 'redline' painted inside the crystal.
As automotive enthusiasts by profession, there's nothing we love here at Autoblog quite as much as cars. But a distant second for many of us comes watches. Fortunately, there's no shortage of automotive-inspired timepieces out on the market, but the unfortunate reality for many is that the correlation is just too forced. That's what we love about Officine Autodromo.
Say what you will, but in this business you're nobody until you have your own watch line. Ferrari has several, Bentley teams up with Breitling, Aston Martin partners with Jaeger-LeCoultre, Bugatti with Parmigiani Fleurier... the list goes on and on, and now includes one more: Carroll Shelby and David Yurman.
Having trouble keeping track of which watchmaker is producing timepieces for Ferrari these days? It can get a little confusing. Girard-Perregaux held the license for many years, after which a lackluster partnership was formed with Panerai. Then Cabestan was contracted to make one very fancy-looking watch for the Prancing Horse marque, before Hublot got the nod. And that's not including the more affordable watches marketed less to Ferrari owners than to the Scuderia's tifosi. Now, Maranello has f
There's no lack of choices in timepieces for automotive enthusiasts, but unfortunately most of them come down to simply slapping an automaker's name or logo (or that of a racing series or driver) on an existing timepiece and calling it a day. That, however, is not the route Maserati has gone with its new timepiece.
With co-branding arrangements in place with an increasing array of luxury labels, Bentley doesn't limit its brand just to cars these days. But of all the sunglasses, wallets, pens, skis and cashmere scarves licensed by the British purveyor of super-luxury automobiles, few are as well established as its partnership with Breitling.
Some watchmakers seek out automotive associations – typically in the form of licensing agreements with automakers or racing series. But some just have octane just dripping from their cogs. Like this latest collection from Officine Autodromo.
Watchmakers pursue partnerships with automakers and racing series like they're made of gold – which is, often enough, the case with the timepieces that ensue. Breitling has Bentley. Jaeger-LeCoultre has Aston Martin. TAG Heuer has McLaren. We'll let you draw your own conclusions about Porsche Design watches.
There are lots of watchmakers out there leveraging their automotive partnerships with special edition timepieces, but few of them are as convincing as the series Jaeger-LeCoultre produces for Aston Martin. And there are few we'd rather have on our wrists.
There are many elements that go into making a Porsche a Porsche, and one of them is the minimalist dashboard. Ten years ago, Porsche Design, the company's Austrian product design division, took its cues from a 911's instrument cluster and designed a wristwatch after it. And now they've updated the design with a new model.
Drivers of the Porsche 911 may find it amusingly easy to swing the tail around, though they'll have lost their sense of direction in no time. Fortunately, Ferdinand Alexander Porsche designed a compass watch back in 1978 that combined the functions, as you might have guessed, of a compass and a watch. And now his design company has followed up with a modernized re-issue of the classic.