134 Articles
Detroit
2013 Nissan Pathfinder debut to be very social

Borrowing a page from the launch of the Ford Explorer, Nissan will unveil its latest Pathfinder concept via Facebook instead of holding a traditional press conference. Unlike Ford, however, Nissan won't completely keep attendees of a major auto show in the dark.

Detroit
Ford takes interactivity to The Cloud with new Detroit show display

The Detroit Auto Show won't swing open its doors officially until Monday's press days, but that doesn't mean the show hasn't already taken hold at Cobo Hall, as thousands of workers are busy erecting stands, checking lighting and jockeying vehicles into place. Ford Motor Company officials invited us over a little early to get a sneak peek at their still-being-built display, and it's chock-full

Saab fans virtually occupy GM Facebook page

Remember back in your college days when the more extreme among the student activists would stage sit-ins to protest this issue or that? Well, the practice has jumped from the university administration building to cyberspace, and in the process, it's made its way into the automotive sphere.

Ford looks to Facebook for 2013 Mustang reveal

The updated 2013 Ford Mustang has already been spied driving around in its seizure-inducing camo patterns. The ponycar's formal introduction is imminent, and Ford wants to make its Facebook fans part of the process.

Video
Ford to release series of 2012 Focus ST background vids via Facebook

Ford embraced the social media movement early on, and it proved a successful tactic ahead of the launch of its then all-new Fiesta. The automaker is once again taking to Facebook and Twitter, this time to keep hatchback fans in the loop of the production progress of the upcoming Ford Focus ST. Key folks involved in the development of the hot hatch ar

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