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Kia's first dedicated hybrid is a crossover, dubbed Niro. It makes its global debut at the 2016 Chicago Auto Show.

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The regular Hybrid model gets a refresh, as well.

Kia blows in to the Chicago Auto Show with two versions of the new Optima, one hybrid and one plug-in hybrid, offering varying degrees of electrification.

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The rider was running from police at the time of the accident.

A motorcycle rider in San Diego is lucky to be alive after leading police on a high-speed chase that ended when the bike collided with a car at over 100 mph.

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Kia quite literally had no other option than to secure Christopher Walken to star in this commercial. It's entitled Walken Closet, and the misspelling is clearly intentional.

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Word from Seoul has it that Kia is gearing up to launch a rakish, rear-drive, four-door coupe in 2017 with the BMW 4 Series Gran Coupe firmly in its sights.

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A pair of good Samaritans and three police detectives saved an elderly Florida man from drowning in his car after it crashed into a pond this week.

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Christopher Walken brings his unique voice to Kia's Super Bowl commercial for the Optima, and the weird ad compares the sedan to a pair of socks.

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Kia Rio Getting Fiesta ST-Competing Hot Hatch

The production Kia GT could finally debut at an auto show this year after the concept's 2011 unveiling, and the brand might create a Rio hot hatch to compete against the Ford Fiesta ST.

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America Loves An Underdog, So Why Isn't It Selling Better?

The 2016 Kia Optima has clean styling and a comfortable, quiet ride. It should be a far bigger standout in its crowded segment.

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Alongside the new Telluride concept, Kia revealed updated versions of the Forte sedan and Forte5 hatchback at the Detroit Auto Show this year, with fresh faces and equipment inside, out, and under the hood.

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Watch The Unveiling Of The Updated Forte And Telluride Concept

Watch Autoblog's coverage of the Kia press conference at the 2016 North American International Auto Show in Detroit. The automaker unveiled its new 2017 Forte and Forte5 as well as the Telluride SUV concept, and our hosts and editors bring you their uncut reaction.

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Kia offers two teaser images of its Niro hybrid compact crossover before the model's debut at the Chicago Auto Show in February.

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Kia takes the wraps off revised versions of the Forte sedan and Forte5 hatchback, updated for the 2017 model year.

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The Kia Telluride, based on a modified Sorento chassis, is a design study for a full-sized, 400-horsepower, hybrid SUV with high production potential.

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Interior Revealed In New Teaser, 3D-Printed Components Within

Kia's SUV concept for the Detroit Auto Show has a name: Telluride. Here, we see its interior design, which features 3D-printed components.

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Kia confirms it'll bring a fullsize SUV concept to the 2016 Detroit Auto Show, previewed here in a single teaser image.

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Drive Wise Sub-Brand Focuses On The Future

Kia will launch the Drive Wise sub-brand at CES as a way to market its advanced assistance features going forward. The company's ultimate goal is to produce a fully autonomous vehicle by 2030.

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Hyundai and Kia will license hybrid technology from Paice to end a patent dispute that could have cost the automakers $29 million or more.

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Kia now has permission to test autonomous vehicles on public roads in Nevada, and the company plans to start by experimenting with partially driverless tech. It wants to put some of these systems on sale by 2020.

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LeBron James is out to prove that he really drives his Kia K900 and responds to tweets from cynics in a new three-commercial ad campaign. The first one puts James in the sedan to pick up $10 million from someone who bet that he didn't drive the Kia.

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Kia rolled out a new version of the budget sedan known in Korea as the K3.

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