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And You Will, Too

Photographing a car seems deceptively simple. See car, take photo. But anyone who has ever attempted to convey what a car stirs in the enthusiast heart using hashtags knows it is not that easy. A car's personality can change from every angle. Lighting and background are deceptively important. Conditions like dust and even small scratches can send even hardened professionals' thumbs straight to the garbage can icon.

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Lexus IS commercial made with Instagram photos

Facebook was so 2010, so it's no surprise that automakers are taking advantage of newer social media applications for their marketing purposes. Most recently, Lexus invited more than 200 followers on Instagram ("Instagrammers"), along with their smartphones, to make a commercial of the 2014 Lexus IS using hundreds of their photos of the car strung together into a video.

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Toyota Super Bowl ad to star Big Bang Theory bombshell Kaley Cuoco

Toyota has turned to actress Kaley Cuoco for a little help during this year's Super Bowl. The Big Bang Theory star will play a role front and center in the automaker's spot for the game, and Toyota fans have a chance to show up in the ad as well. Anyone can take a photo and upload it via Twitter or Instagram with the hashtag #wishgranted for a chance to have their image featured in the