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27

Toyota released this teaser image of its Chicago show car, and while it doesn't reveal much, it suggests a new Tacoma model is headed for the Windy City.

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Toyota will air a Spanish-language ad for the RAV4 Hybrid on ESPN Deportes during the Super Bowl half time today. It's all about falling down. Or something.

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Plus: Sergio Says No To Ferrari SUV, And Joey Tribbiani Is On Top Gear

We analyze the week's events with a focus on the closing of Scion.

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Apparently, The New Prius Is A 'Mutha-Truckin Ride'

Toyota has gone full metal with its new Super Bowl ad, featuring the new Prius, a Gibson Flying V, a keytar, and a granny flashing the sign of the horns.

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Toyota and Lexus will recall older trucks and SUVs, including the Land Cruiser, 4Runner, Tundra, Sequioa, LX470, and GX470, for inadvertent airbag deployment.

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Toyota might debut the production version of the C-HR concept at the Geneva Motor Show, but these spy shots show development of the rakish compact crossover is still underway.

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The Scion FR-S, itself a rebadged Toyota, will get a Toyota badge for US sales nest year. It's as confusing as it sounds.

128

FR-S, iA, iM Will Become Toyotas

Toyota is killing its youth-oriented Scion brand after a 13-year run.

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Future May Not Be Bright For The Toyota Prius V, C

Toyota Prius V may be on the proverbial chopping block after company debuted the RAV4 Hybrid.

3

Assembly Will Stop For A Week

Toyota will suspend all auto production in Japan for a week because of a steel shortage.

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Having acquired a controlling interest in Daihatsu back in 1988, Toyota is now taking it over completely and entrusting it with developing a new generation of small cars.

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The new Alpinestars Car Pack for Forza Motorsport 6 lets drivers experience an eclectic mix of vehicles, including last year's Daytona 24 winner, a Subaru SVX, and a Pontiac Aztek.

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The Arkadelphia Police Department in Arkansas traded in ten of their aging Crown Victoria police cruisers for brand-new Toyota Camry Hybrids.

13

Winter Storm Jonas' massive snowfall made the weekend rough for the auto industry by closing factories and keeping buyers out of dealers.

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Toyota has a team of anime girls in Japan to sell the fourth-generation Prius in Japan through some bizarre advertising. The characters personify every bit of the car, including the engine, soundproofing, and the door chime.

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Today, California Has Fewer Than A Dozen Public Hydrogen Stations In Operation

Toyota is discouraged by slower-than-expected deployment of hydrogen refueling stations, and is therefore tapping the brakes of Mirai deliveries.

11

APR Racing's Toyota Prius GT300 racer is set to take on the competition in Japan's SuperGT series with a new, aggressive look and a 3.4-liter V8 hybrid.

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