FIAT 500c News
Abarth rolling in to Frankfurt with three new specials
Fiat's performance division, Abarth doesn't have a lot to work with. Just two models, in fact, but that hasn't stopped the Scorpion marque from making the most of the 500 and Punto ranges. Clearly, there's a lot of room for hot-hatch workings. Just take a look at what Abarth has in store for the upcoming Frankfurt Motor Show.
Fiat and Gucci roll up in special new 500C
Italians are very proud of their brands. From Panerai watches to Ferrari supercars, Italian luxury brands are the epitome of style. Even smaller motorized products are stylish, from the Vespa scooter on up to the Fiat 500. It's that last one that is once again partnering up with a major house of Italian fashion.
Fiat commences 500 national media onslaught [w/video]
No new car launch would be complete without a corresponding marketing campaign. But when that launch and campaign are heralding the return of a famed automaker and nameplate to the American market after decades of absence, the marketing team is likely to be an especially important part of the overall success of launch... at least at the outset.
Too much? Chinese customer orders $670k gilded Fiat 500
Fiat 500C "La Dolce Vita" – Click above for high-res image gallery, follow the jump for video
Confirmed: Fiat 500 Abarth coming to U.S., all-electric 500 BEV to launch first
The Fiat 500 Abarth prefers to run on two wheels – Click above to watch video after the jump
Fiat 500C Sardinia by Romeo Ferraris is an ode to Italy's Emerald Coast
Fiat 500C Sardinia by Romeo Ferraris – Click above for high-res image gallery
In The Pink: Fiat releases special edition droptop 500C
Fiat 500C Pink Limited Edition – Click above for high-res image
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