Lamborghini Veneno

How do you draw even more attention to $4.47 million hypercar? Placing it atop an aircraft carrier in the Persian Gulf ought to do the trick, as Lamborghini has demonstrated with the live reveal of the new Veneno Roadster on the flight deck of the Italian Navy's Cavour.

With only four examples in existence, you're not very likely to ever see a Lamborghini Veneno roaming your local highways and byways. That's what makes this clip a little out of the ordinary.

This is the Devel Sixteen, and it might be the king of lofty statistics. Its Dubai-based backers are claiming it'll use a 5,000-horsepower V16 and will reach a top speed of 348 miles per hour. The sprint to 62 mph will take just 1.8 seconds. Sounds great, right? So, what's the problem?

Even though we (meaning car enthusiasts as a whole) don't spend our days driving Lamborghinis, they're somehow a familiar, known quantity. We know we'll be wowed by a Lambo, and we have a pretty fair idea of what the sound and acceleration feel like. We know a Lamborghini is going to be wildly expensive, hopelessly impractical and eye-wateringly thirsty, but the charm that comes with the badge outweighs everything else.

Sexy or vulgar – whatever you thought of the Veneno which Lamborghini unveiled at the Geneva Motor Show this past March, it didn't much matter. Because by the time we saw it, all three examples were already bought and paid for... at the equivalent of $3.9 million each. But if you had that much cash burning a hole in your pocket and lamented missing out on the opportunity to put one in your driveway, we've got good news, because Lamborghini has just confirmed another nine examples to be bui

Lamborghini debuted its Veneno, a controversial $3.9-million piece of automotive sculpture that just happened to have a 750-horsepower V12 in the back, to stunned crowds at the 2013 Geneva Motor Show. During that release, it was revealed that the 220-mile-per-hour two-seater would be limited to a mere three units, all of which were already spoken for.

Shooting The World's Most Expensive Production Car

As it turns out, there might just be more than three lucky souls on the planet who will be able to claim ownership of a Lamborghini Veneno. While Lamborghini still plans to make triplets out of the winged and vented hypercar, we hear that there is a Veneno Roadster in the works.

We already brought you a gallery of Lamborghini's latest rockstar, the Veneno, from its vaunted spot on the lawns of The Quail here in Monterey. Apparently the Italian brand didn't want the Pebble Beach crowds to feel left out, so it brought the supercar along to the Concept Lawn here as well. Not to miss out on the classics action Lamborghini has matched the Veneno with the car that started everything for the company: the original 1963 350 GTV prototype.

Love it or hate it, the Lamborghini Veneno is an incredible – and incredibly rare – car. With Lamborghini committed to building just three examples of the Veneno, it's very likely that we'll only ever see this pre-production show car in our lifetime.

This year's Geneva Motor Show served as the launch platform for three of the world's latest and greatest supercars. The Italians brought us the Lamborghini Veneno and the Ferrari LaFerrari, while the British unveiled the production version of the McLaren P1.

This year's Geneva Motor Show unleashed plenty of high tech, high design and high performance cars and concepts onto the automotive scene. Here are a few of our favorite reveals...TRANSLOGIC style.

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You've seen leak after leak along with official shots and specifications, and now, finally, you can see actual live shots of the Lamborghini Veneno taken in the wild by our very own DSLR lenses. You knew Lambo would do some crazy to celebrate its 50th anniversary, and you were right: The Veneno is absolute insanity wrapped in carbon fiber and festooned with scoops, wings and fins.

While yesterday's and today's leaks of the 2013 Lamborghini Veneno took some of the mystery out of this 50th-anniversary hypercar, the exotic, street-legal racecar is no less exciting. Now with the official announcement, we get more details about what three lucky people on Earth will get to experience.

This is it: The Lamborghini Veneno supercar that will debut later today in Geneva and, along with the the McLaren P1 and Ferrari Enzo successor, give this motor show in Switzerland no less than three world supercar premieres. A number of images of the Veneno have leaked early, which we've assembled in the attached gallery for your slack-jawed, drool-stained perusal.

Hey, Lamborghini execs... why the long face? Is it because your double-top-secret Veneno hypercar has leaked ahead of its Geneva Motor Show debut?