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From Newhouse Automotive Industries comes the "very latest automotive sensation:" vehicle wraps. That was back in 1954, though, long before the "new" vehicle wrap craze took hold five or so years ago.

The realistic image of a woman bound in the back of a truck caused serious backlash for printer

The tailgate wrap which grabbed national attention for featuring a woman bound in the back of a truck has been stripped and burned by the company that made it.


Waco, TX sign company Hornet Signs is helping to prove the old adage that no one ever went broke underestimating the taste of the American public. The outfit has created an understandable stir of late with a vinyl tailgate wrap that is made to look like a woman, bound hand and foot, lying in the back of a pickup truck bed.

Wrap on the truck bed door shows an image of a woman being kidnapped

A company out of Waco, Texas, has been turning heads with a car wrap some say promote violence against women.


In case you hadn't noticed, car wrapping has gotten more popular and more common in recent years. At this year's SEMA show, in particular, it was difficult to walk ten feet without seeing some custom wrap job or another. With matte palettes, metallic finishes and famous racing liveries so thick on the ground then, it was probably only a matter of time before we got to velvet. Call up Barry and Levon, baby – velvet is here.


Electric carmaker Fisker has partnered with car-wrapping specialists 3M for an interesting demonstration of what could be at this year's SEMA festivities. As we reported in greater detail earlier, the folks from 3M are wrapping up the Karma in a few fairly wild shades and stripe packages, to have a little fun with the already drop-dead gorgeous Fisker.


Everyone is looking to save a buck these days. Still, there are expenses that you just can't avoid, and whether traveling for business or pleasure, a rental car is often included in the budget. According to USA Today, an Atlanta Budget car rental office is trying a new tactic to help bring down the cost of renting a vehicle, and it involves you becoming a mobile billboard.

Homebrewed BMW vinyl wrap – Click above for high-res image gallery

Meguiars Wraptivo - Click above for high-res image gallery