941 Articles
Sep 30, 2009
What's Worth What? AdAge looks at values of automakers' marketing accounts

Although auto industry money is a bit tight at the moment, in order to sell vehicles, automakers have to buy advertising. Lots of advertising, in big, expensive campaigns with high production values and creative that's at the vanguard of style. Advertising agencies that can handle the needs of giant clientele with international brands are still happy to welcome automotive accounts through the doors.

Dan Roth
Sep 30, 2009
REPORT: GM halting Duramax production for 10 weeks

The revamped 6.6-liter Duramax V8 engine will go into production in April 2010 and the current Duramax, which doesn't meet emissions requirements that go into effect January 1, 2010, will cease production the day before the new year begins. In the interim, GM will be retooling the factory and won't be producing any of the engines to go in the Chevy Silverado and GMC Sierra.

Jonathon Ramsey
Sep 30, 2009
Volvo buys full-page ads to pledge support for distracted driving legislation

Volvo has publicly stated that it would like to eradicate accident-related injuries and deaths per year by the year 2020; an extraordinarily lofty goal that would obviously save countless lives. But in the next ten years, hundreds of thousands of drivers will die in traffic accidents in the U.S. alone, and Volvo feels that anti-distracted driving legislation passing through Washingt

Chris Shunk
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