Toyota Prius News

You take your victories where you can. In Toyota's case, that means disclosing the cumulative total of hybrid sales since the first Prius was sold in Japan in 1997. And that number is impressive.

There's some mystery surrounding the fuel economy level of the next-generation Toyota Prius. The closest we've had to an official number is 55 miles per gallon, which was hinted at by Toyota Motor Corporation's managing officer, Satoshi Ogiso, last year. That number wasn't an official target, but the company even provided a graphic (above) showing how each next generation

Is the Prius going into "Pimp My Ride" territory? A new official special edition model won't be lowered or have three-wheel motion or anything like that (though that'd be cool), but the world's best-selling hybrid is putting on a few stylish bells and whistles this September.

Short-term pain for longer-term gain? That may be the prognosis for the next-generation Toyota Prius, the world's best-selling hybrid. But, hey, the new version might get holiday season debut, now.

We've been hearing rumors about the next generation of the Toyota Prius for the last couple of years on a pretty regular basis. From the expectation of lithium-ion battery packs with Jeremy Korzeniewski

If you were holding off buying a new car in anticipation of the fourth-generation Toyota Prius arriving in 2015, your wait might be a little longer. Company insiders are claiming that production of the bestselling hybrid is being pushed back from spring to possibly as late as December 2015. Toyota is reportedly still making alterations to make sure everything is just right before it unleashes the

Hybrids are known for their great fuel economy and low emissions, but it looks like given current market conditions, only about three percent of new car consumers are willing to pay the premium for them. A new study from IHS/Polk finds that the hybrid market share among overall US auto sales are falling, despite more models with the technology on sale than ever before.

A Toyota dealer in the Netherlands is looking to the sky for power. The Louwman Hague Toyota dealership has put almost 1,000 solar panels on the roof, and there might be some

The Toyota Prius is the world's most popular hybrid vehicle, but it may take domestic production capabilities for the model to achieve a high level of popularity in China. Japan-based Toyota is aiming to produce an increasing percentage of Prius components in China in order to bring down its price there, Bloomberg News reports. Eventually, the goal is to Danny King

The Toyota Prius is undeniably the king of the hybrid market in the United States, with a 39.4 percent market share in 2013. With the next-generation Prius likely to go on sale in 2015, Toyota is trying to build an even more efficient hybrid to keep its control of the market.

If nothing has changed, then how come something changed? That's the question behind the recent drop from five to four stars in the crash test rating for the Toyota Prius. As you can see on the National Highway Traffic Safety Administration (NHTSA) website, the 2014 Prius gets four stars overall while the 2013 Sebastian Blanco

Thinking about buying a Toyota Prius but can't figure if the initial purchase cost will be offset in the long run enough to make it a smart buy? Then you're probably reading these words on AutoblogGreen and not on Autoblog. But beyond that, Consumer Reports has some good news for you.

The Toyota Prius is the 800-pound gorilla of the hybrid world, and it looks like Toyota wants to keep it that way by holding the line on prices for the world's most popular hybrid. The Japanese automaker is leaving the price of all five trim lines of its standard hatchback Prius unchanged for the 2014, meaning that the price will once again range from $23,215 to $30,005, not including delivery and

Twenty years ago, a small group of engineers at Toyota were tasked with the G21 project, a look into the "Global 21st Century" and how Toyota could make vehicles that used less fuel and emit less CO2. You might be able to guess that the result of that project was the Prius, which became an icon and is today the world's most popular hybrid (in Sebastian Blanco

More than one in every five Prius vehicles sold in the US is sold in California.

Toyota Prius owners aren't bad folks. With a few exceptions, they're just normal people who appreciate the comfortable, high-mileage hybrid. Someone in Arlington, Virginia doesn't see it that way, though, as 14 examples (and one Smart) had at least one tire slashed last Sunday night.

Three generations in sixteen years and more than three million units sold worldwide - as of the end of June, those are the stats on the Toyota Prius. Even though Toyota says Prius sales might not reach the goal of 250,000 units this year, the little hybrid that could still doesn't have any problem fly

A Toyota executive has said that the automaker's hybrid Prius model may not reach its 2013 goal of selling 250,000 units in the US marketplace. Bill Fay, group vice president for Toyota's US sales, told Reuters, "The 240,000 to 250,000 range is kind of where we're settling our sights for the Prius family."

A return to the 'plus' column? That's what happened last month to Toyota with its Prius line of hybrids, as the Japanese automaker boosted year-over year sales of the model.

The Toyota Prius is no stranger to recalls. Earlier this year, over half a million of the popular hybrids were called back for steering shaft issues (after another ste

Now if only someone could turn social-media mentions into cold, hard cash. That's what the folks at Toyota may be saying after a report revealed that the Prius gets the most media dollar value – by far – out of any hybrid or plug-in vehicle from social media networks, Danny King