In 2015, BYD's successes measured out to some 58,000 electric vehicles sold in its home market of China. For 2016, the company is targeting 150,000 sales. China continues to develop its charging infrastructure with the goal of having 5 million EVs on its roads by 2020, which BYD rightfully sees as working in its favor. "The Chinese government has more comprehensive policy support on new-energy cars than other governments, leading to the industry's explosive development last year," says Chairman Wang Chuanfu. "The rapid growth will remain from 2016 to 2018."
On the heels of Wang's words, BYD launched two new battery electric sedans in China, called the Qin EV300 and the e5 (see the press release below). Each boasts a driving range of over 186 miles, with the Qin EV300 achieving 217 miles on a single charge during testing. Both cars can also serve as mobile power supplies for outdoor activities or during power outages. The Qin EV300 also uses air purification technology to remove particulate matter from the cabin.
BYD says it is also collaborating with other companies to provide an "EV ecosystem" for its drivers. These partners include Chinese e-commerce company JD, charging company Huashang Sanyou, ride-hailing service Didi and EV news site Diandong.com. Don't be surprised to see more of the company's ideas catch on, and more strategic business alliances formed. BYD is going places.
On March 31, 2016, BYD Company Ltd. launched two new Pure Electric Sedans to boost its already broad range of EVs, and provide consumers with even more options to suit their needs: the Qin EV300, coming in four versions with prices ranging from 259,800 to 309,800 Chinese Yuan; and the e5, coming in three versions with prices ranging from 229,800 to 249,800 Chinese Yuan. The company based the recent rollouts on a thorough assessment of what EV potential users value the most, and after finding out that range anxiety is still a major factor in purchase decisions, it provided both models with a 300km driving range, although a potential customer, upon testing the Qin EV300, managed to drive 349.5 km on a single charge.
The Qin EV300 is equipped with BYD's high-efficiency, high-speed permanent magnet synchronous motor, with a maximum power of 160kW and maximum torque of 310Nm, accelerating from 0 to 100 km/h in 7.9 seconds, and features re-generative braking system. The model also features BYD's signature Insta-Pure Technology, a function that purifies the air in the interior of the vehicle by quickly lowering PM2.5 values. Both the Qin EV300 and the e5 are equipped with another of BYD's signature features: the VtoL function, in which the vehicle serves as a massive mobile electricity supply to power appliances like cookers, refrigerators, power tools and many others, so that users can rely on the vehicle to plan outdoor activities that depend on electricity, or in case of emergencies like power cuts or blackouts.
Another interesting addition BYD is coming up with to offer EV users a new and exciting experience is to combine journey, charging, transportation and Internet fields together by establishing partnerships with industrial players and create an EV "ecosystem". Such partnerships include Chinese e-commerce giant JD; charging terminal company Huashang Sanyou; Didi, China's Uber counterpart; and Diandong.com, a top quality web platform for consumers to know about EVF trends, new technologies and policies, and help them to find their most suitable EV.
The Qin EV300 and e5 have come to consolidate BYD's position as the world leader in EV manufacture and sales. Furthermore, their addition to the company's already broad EV lineup goes a step further in the company's ambitious electrified transportation strategies to mitigate the toll that deteriorating air condition is exacting on human'shealth.