Last week when we saw the leaked ordering guide for the 2014 Mercedes-Benz CLA-Class, one particular image caught our eye showing the interior of the new sedan with a neon yellow stripe on the seats and yellow stitching throughout the cabin. As it turns out, this will be part of a limited-edition model called the Edition 1 about which Mercedes-Benz just released some information.

Usually, automakers wait until later in a vehicle's life to introduce special models like this, but the Edition 1 will be available right out of the gate for the first 12 months the CLA-Class is on sale. The 2014 CLA-Class Edition 1 includes the more aggressive Sport package adding AMG-style fascias and wheels, Bi-Xenon headlights and a lowered suspension; it will be offered only in five colors – unfortunately, Northern Lights Purple is not one of them. In addition to the bright yellow cabin accents, the Edition 1 will get sport seats wrapped in leather and microfiber, a sporty, flat-bottom steering wheel wrapped in Nappa leather and real aluminum trim on the instrument panel.

With no mention of the US, we're only left to imagine that this car will not be arriving on our shores, but customers in Europe will definitely be able to enjoy the mean styling and funky interior with prices ranging from 35,402 euros up to 43,940 euros.

Scroll down for more information about the Euro-spec Edition 1, including performance figures for all four available engines.
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Mercedes Benz CLA Edition 1: Exclusivity from the very beginning

Feb 07, 2013

The "CLA Edition 1" will only be available for twelve months. The model, which can be combined with any engine, has exclusive equipment which includes amongst other things the NEON ART interior with upholstery in leather and black microfibre DINAMICA with yellow contrasting topstitching. The Edition 1 can be ordered immediately at a starting price of 35,402.50 euros (CLA 180 Edition 1).

With the CLA-Class, Mercedes-Benz continues its series of extraordinary Edition 1 special models. Limited to one year after its launch, the Edition 1 combines special equipment which highlights the sportiness and exclusivity of the four-door coupé. This includes paintwork in either mountain grey, cosmos black, night black, cirrus white or designo polar silver magno (expected to be available from the third quarter of 2013). AMG front and rear aprons as well as side sill panels in combination with the black painted multi-spoke AMG light-alloy wheels provide for a powerful appearance. The diamond radiator grille boasts a black fin and chrome inserts. Bi-xenon headlamps are standard as too is the lowered sports suspension.

The NEON ART interior is exclusive to this special model. The sports seats are upholstered in leather and black microfibre DINAMICA whilst yellow stitching creates a very special contrast. The instrument panel and the beltlines are in ARTICO man-made leather with yellow stitching in a wrap-around look. Trim elements in aluminium with a light longitudinal grain and a 3-spoke multifunction sports steering wheel in nappa leather with a flattened bottom section and perforations in the grip area complete the dynamic appearance.

Edition 1
CLA 180
CLA 200
CLA 250
CLA 220 CDI
Displacement
cm3
1595
1595
1991
2143
Transmission
6-speed
6-speed
7G-DCT
7G-DCT
Output
kW (hp)
90 (122)
115 (156)
155 (211)
125 (170)
Max. torque
Nm
200
250
350
350
Fuel consumption, combined cycle
l/100 km
5.6
5.7
6.2
4.5
CO2 emissions*
g/km
130
131
144
117
Acceleration 0-100 km/h
seconds
9.3
8.6
6.7
8.2
Max. speed
km/h
210
230
240
230
Price**
euros
35,402.50
38,288.25
44,625.00
43,940.75
* Combined cycle, ** Sales price in Germany incl. 19 percent VAT


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    • 1 Second Ago
  • 25 Comments
      Brent Booth
      • 1 Year Ago
      I love this car- if only I were in the market for a small sedan...
      Hazdaz
      • 1 Year Ago
      Eww. When your ~$40k Mercedes looks WORSE than a $25k Hyundai, then you know something is wrong with Germany's stylists.
        EvilTollMan
        • 1 Year Ago
        @Hazdaz
        Pretty much said it right there, MB is totally lost with their designs. I feel like they have 17 different head designers smashing all their ideas into one mold. It's over styled and way too busy. I feel like MB cars are bought just for their name anymore, take away the MB badge and people would walk right past this lump.
        Mazdaspeed6
        • 1 Year Ago
        @Hazdaz
        It only starts at 29K and has similar power to the hyundai.
          Taint
          • 1 Year Ago
          @Mazdaspeed6
          He's saying that there isn't actually as big of a price gap between the CLA and hyundai as you implied. CLA pricing has already been confirmed to start at 29K. Yes you give up some options standard on a kia forte or hyundai veloster, but you gain having a mercedes benz rather than driving a hyundai. Then again if hyundai is more your speed, more power to you. I can't do Hyundai though.
          Hazdaz
          • 1 Year Ago
          @Mazdaspeed6
          Not that you can directly convert car prices from one place to another, but 35,000 Euro is actually closer to $50k. 44,000 Euros, like was mentioned in the article above, is $60k. But even if its priced closer to a normal C-class, then its going to start in the $30s and skyrocket from there, like all over-priced German cars. Either way, thousands too much for what it offers, and it has some hideous styling to boot.
        Brent Booth
        • 1 Year Ago
        @Hazdaz
        Styling is very subjective, and I disagree with you. This car looks great, and call my a fan boy; but I like their design departure as of late.
          Lachmund
          • 1 Year Ago
          @Brent Booth
          i agree. the new a-class is a head turner! when could you say that about a hatchback?! probably scirocco. i think with exception to the ml-class and the slk/sl their new design language works pretty well.
      Kenyon Guillory
      • 1 Year Ago
      The car is hideous. It looks like it could be any compact Korean or Japanese import, with after market wheels. The dash needs a make over. Mercedes has had that same dash for too long. It looks cheap.
      MaX PL
      • 1 Year Ago
      youre all wrong. theres nothing wrong with this design. it will sell a ton.
      RetrogradE
      • 1 Year Ago
      I like it, and here's why: I'm used to FWD / 2L T architecture (I drive a GTI now), and with the snowy weather where I live, FWD works better for me anyway. Also, I run my own business and for most people, perception is reality. I'd rather show up to clients in a entry MB than a fully loaded GTI or even Accord. This car is a good balance of practicality, entry-lux, price, etc, that appeals to me.
        Making11s
        • 1 Year Ago
        @RetrogradE
        I'm not sure what field you work in, but you might want to rethink that. As wrong as it may be, many people look at the car their contractor/vendor shows up in, and if it's nice, they decide they're paying him or her too much.
      Taint
      • 1 Year Ago
      Well, the car has a Mercedes emblem on it. That means status symbol, even with a 30k price tag. The general public holds cars from Mercedes and other credible luxury marques (not lincoln, caddilac or acura) above others. In high school, I drove a ten year old W124 Mercedes E Class worth less than 3K and people thought I was rich. No matter how much you try an bash this cars styling, it will win in the court of public opinion.
        express2day
        • 1 Year Ago
        @Taint
        Mercedes-Benz is less of a status symbol than it used to be, but it would be worse if everything else in the one-time luxury class hadn't dropped in price and become more affordable as well. The "standard" of what defines luxury, as far as price/payment, has dropped significantly.
      mookieblaylock
      • 1 Year Ago
      god they make some ugly cars
      JohnM
      • 1 Year Ago
      To all the people that got excited last week about seeing a manual in a Benz with the leaked brochure, I guess we have our answer. Yes it will be available, but like everything else out of Europe these days we Americans get the shaft.
      Carguy
      • 1 Year Ago
      Question for all the people here not that interested in this car. If you had 30K would you rather drive this or a the new Honda Accord? I think the CLA and CLA AMG is going to be hot seller - in particular its going to pop up all over So Cal which is probably going to be its largest US market. I would have loved to see this car as a Plug in EV with some borrowed Tesla tech.
        express2day
        • 1 Year Ago
        @Carguy
        The Accord is a much bigger car and @ $30K would be pretty decently equipped so it's not really an apples to apples comparison BUT the fact that this question can even be asked once again shows just how far the definition of luxury has fallen as far as price. Comparing an Accord to a Mercedes-Benz from a price standpoint would've been UNHEARD of decades past. The "standard" of what defines luxury, as far as price/payment, has dropped significantly.
        adam1keith1980
        • 1 Year Ago
        @Carguy
        30k can get me a brand new C-class that is leftover from the previous year or a low mileage certified pre-owned C- or E-class.
      dohc73
      • 1 Year Ago
      Great and since they have no more money to spend, it won't sell.
      Hallelu Yar
      • 1 Year Ago
      F.U.G.L.Y!!! Why not just shrink the size and engine of the current C300???
      Jmaister
      • 1 Year Ago
      Lolwut. Have you seen the hyundai grille? Cant even eat steak off of that. Benz wins on design any day. No contest on price tag as well.
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