When is a Volkswagen not a Volkswagen? If by Volkswagen, you mean the "people's car" as it was initially intended, then the answer is: When it starts costing thirty to forty grand. But even with new pricing in place, the Volkswagen CC is still a far cheaper proposition to other German "four-door coupes" like the Mercedes-Benz CLS-Class, Audi A5 Sportback and A7 and the new BMW 6 Series Gran Coupe.

Whereas the MSRP on the outgoing model started at $28,514, the freshly updated 2013 model starts at $30,250. That, of course, is just the starting price for the base model with the 2.0-liter turbocharged four-cylinder. Start piling on the options – especially big-ticket upgrades like the VR6 engine and 4Motion all-wheel drive – and you're quickly looking at a price starting at $41,420 for the top-of-the-line Executive model.

The adjusted pricing puts it well into the company of entry-level models from luxury marques, but if you shun badge snobbery enough to consider dropping that kind of cash on a VW, consider as well that it's also comparable in both pricing and specification to the new Hyundai Azera we recently drove. Follow the jump for the press release.
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The only affordable four-door coupe now sports a new look and more premium features

• High-luxury, high-quality interior now has seating for five
• Bi-Xenon headlamps, LED daytime running lights, LED taillights and LED license plate illumination available across entire model line
• New design incorporates current VW "family face" on front and rear fascias
• New front-wheel-drive V6 Lux and 2.0T Sport Plus models
• New exterior colors, interior trim and wheels available

Herndon, VA - Volkswagen of America, Inc. today announced pricing for the redesigned CC, its ultra-stylish and luxurious four-door coupe. The 2013 CC makes an even bolder move towards the automotive luxury class, with new front and rear styling and an extended range of standard equipment that includes Bi-Xenon headlights and LED taillights. The new 2013 CC will start at $30,250 and will go on sale this spring in the U.S.

The CC is available with two different powertrains. The 2.0T models are fitted with Volkswagen's award-winning, 2.0-liter turbocharged and direct-injected TSI® four-cylinder engine that makes 200 horsepower and 207 pound-feet of torque, mated to either a six-speed manual transmission or a six-speed DSG® dual-clutch automatic. All 2.0T models are front-wheel drive. The VR6® Lux and VR6 4Motion® Executive have the 3.6-liter VR6 engine that produces 280 hp and 265 lb-ft of torque, driving through a six-speed automatic transmission. The Lux is front-wheel drive, while the Executive is fitted with VW's 4Motion all-wheel-drive system.

The 2013 CC model range:
2.0T Sport
The 2.0T Sport provides entry to the 2013 CC model range and starts at an MSRP of $30,250; it is available through special order. Standard equipment includes new 17-inch "Verme" alloy wheels with all-season self-sealing tires; Bi-Xenon headlights; LED taillights; LED license-plate illumination; rain-sensing windshield wipers; Climatronic® automatic climate-control; heated 12-way power front seats; touchscreen Premium VIII sound system with HD Radio, eight speakers, and a six-disc CD changer; Bluetooth® technology; iPod® connectivity; V-Tex leatherette seating surfaces; and matte chrome interior trim. The standard transmission is a six-speed manual with the option of a six-speed DSG dual-clutch automatic. The Sport model with LED Daytime Running Lights and Adaptive Front-lighting System (AFS) is available in dealerships for an MSRP of $30,610.

2.0T Sport Plus
This is a new model in the CC lineup and opens at $32,850. It adds LED Daytime Running Lights and AFS; stylish new 18-inch "Mallory" alloy wheels with all-season 235/40 tires; and the RNS® 315 navigation system. The six-speed dual-clutch DSG is the only transmission offered.

2.0T Lux
The 2.0T Lux has an MSRP of $35,355 and comes standard with the six-speed DSG automatic transmission. Its additional standard features over Sport Plus include new 18-inch "St Louis" five-spoke aluminum-alloy wheels; brushed-aluminum interior trim; a power-tinted-glass sunroof; and ambient lighting.

VR6 Lux
The VR6 Lux is a new model for 2013 and retails for $37,730. It features a 280-hp, 3.6-liter VR6 engine mated to a six-speed automatic transmission and front-wheel drive. Compared with the 2.0T Lux, it adds a headlight washer system with heated nozzles; a rearview camera; the RNS 510 navigation system that features a 6.5-inch touchscreen; leather seating surfaces; "Interlagos" 18-inch alloy wheels; memory seating and mirrors; and new engineered ebony trim (available on select V6 models).

VR6 4Motion Executive
In addition to the features offered on the VR6 Lux, the flagship CC adds 4Motion all-wheel drive and a six-speed automatic transmission for an MSRP of $41,420. Standard equipment includes polished 18-inch "Interlagos" alloy wheels; Tiptronic® paddle shifters; a driver's seat with massage function; Park Distance Control with front and rear proximity sensors; Dynaudio® Premium Sound System; and a power rear sunshade.

2.0T R-Line®
The popular R-Line will again be offered - tailored to the new CC design - in early 2013. More information will be released closer to launch.

2013 CC Pricing
Model / Price (excluding destination and handling)

2.0L TSI Sport (special order)
(manual) / $30,250
(automatic) / $31,350
2.0L TSI Sport (with DRLs and AFS)
(manual) / $30,610
(automatic) / $31,710
2.0L TSI Sport Plus / $32,850
2.0L TSI Lux / $35,355
3.6L VR6 Lux / $37,730
3.6L VR6 4Motion® Executive / $41,420

About Volkswagen of America, Inc.
Founded in 1955, Volkswagen of America, Inc. is headquartered in Herndon, Virginia. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. Volkswagen's operations in the United States include research and development, parts and vehicle processing, parts distribution centers, sales, marketing and service offices, financial service centers, and its state-of-the-art manufacturing facility in Chattanooga, Tennessee. Volkswagen is one of the world's largest producers of passenger cars and Europe's largest automaker. Volkswagen sells the Beetle, Eos, Golf, GTI, Jetta, Jetta SportWagen, Passat, CC, Tiguan, Touareg and Routan vehicles through approximately 600 independent U.S. dealers. All 2012

This press release and images of the 2013 CC are available at media.vw.com.

"TSI", "DSG," "VW", "Volkswagen", "4Motion", "R-Line", "RNS", "Climatronic", all model names and the Volkswagen logo are registered trademarks of Volkswagen AG. "VR6" is a registered trademark of Volkswagen Group of America, Inc. "Bluetooth" is a registered trademark of Bluetooth SIG, Inc. "Dynaudio" is a registered trademark of DYNAUDIO International GmbH. "iPod" is a registered trademark of Apple, Inc. "Tiptronic" is a registered trademark of Dr. Ing h.c. F. Porsche Ag.

Features and technical data apply to models offered in the USA. They may differ in other countries.

All prices listed are the Manufacturer's Suggested Retail Price and exclude transportation, taxes, title, options and dealer charges.

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    • 1 Second Ago
      • 3 Years Ago
      everyone wanted the 2.0T w/ AWD, so instead they give us the V6 w/ FWD, which nobody asked for. WTF VW?
      • 3 Years Ago
      • 3 Years Ago
      I don't understand. Why does the media have a harder time accepting a more luxurious VW than a luxurious Hyundai?
      • 3 Years Ago
      I like the new taillights, but I don't think that the current CC needed any fixing, not this early at least. It's taken a step backwards in terms of uniqueness. This update was probably done for easier and cheaper assembly with less parts and labor rather than for an updated in styling to keep it fresh looking.
      • 3 Years Ago
      Great looking car, though I still wish the Phaeton was sold here...that was one very unique machine
      • 3 Years Ago
      Let's see a $30,250 comparably sized and equipped BMW, Mercedes, Infiniti, Volvo, Lexus, etc. Inflation buddy. As you get older you gotta reset your idea of what cars cost. This is at the top end of "mainstream cars", but it's not quite into current luxury territory in price. The "affordable" Infiniti G25 starts about 10% higher. A Volvo S60 is close but that's with cloth seats and no sunroof.
      DS Davis
      • 3 Years Ago
      Same pricing and specification, less reliability.
        • 3 Years Ago
        @DS Davis
        Actually the CC is one of the more reliable models within the brand. Only the Tiguan has proven to be more reliable.
      • 3 Years Ago
      Volkswagen of America, selling vanilla cars with luxury car pricing since 1955.
      anonymous guy
      • 3 Years Ago
      For the same money, I'd rather have a Hyundai Azera ... or even a loaded Sonata for less.
        • 3 Years Ago
        @anonymous guy
      • 3 Years Ago
      I don't like it.
      • 3 Years Ago
      Loyal VW owner leaving the brand today. Sad to say but I am moving on. A little history of my VW cars: 1998 VW Beetle (lease of one of the first models off the line), 2000 VW Passat(owner) 2006 VW Passat(lease)and 2009 CC(lease).My reason for leaving VW is there horrible lease turn in process. VW makes the whole process long winded and cannot talk until the final invoice. VW has an independent inspection process that will look over your car with a fine tooth comb to find any and all excess wear and tear under their rules. Once the inspection is over, the rep says you must call VW to dispute any charges. Never was this process so detailed in the past. I knew this was going to be difficult from the beginning when you are mailed a booklet on what is considered excessive scratches or dings. A ruler was included to size up what an excessive scratch is on your car which was not done on my 2006 turn in. After getting hit with a potential bill for $1490.00, I was upset to find that VW customer service on the phone told me that they would do nothing to negotiate until I turned in my car to the dealership and a final invoice would be sent to me in 4-6 weeks. This was not in the past. My last lease was finalized in a couple of days when turned in. Wow, returning to the dealership and a chance to buy or lease another car, but VW let's me slip away. After explaining to the dealership what I was being billed, the dealership said they have had complaints and that you have to wait for the invoice from VW. No help from dealership. VW did keep to their promise. I got my invoice 5 weeks later today. $550.00 for scratches, $450.00 for mileage and $350.00 turn in fee. So we called to discuss and we only would receive $400.00 off unless we decided to buy or lease another car. If we did get another car we would get only the turn in fee waived also. Still would owe them close to $600.00. What makes me so upset is VW is using the turn in process to take advantage of me. I had to lease another car (Acura) for business reasons and could not wait for VW, but will be in the market for a new car in a year or two. Loyalty does not exist with VW on there side anymore. VW has gone corporate in my book now. You are only a number to them now. I caution all potential customers to beware of the lease process for VW.
      • 3 Years Ago
      1990s called. They want their front grill back!
        • 3 Years Ago
        I liked the previous generation CC's look. This is just going backwards. And why does the nav look like an aftermarket installation?
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