24 Articles
Confirmed
2014 Hyundai Equus priced from $61,000*

During an event in Ann Arbor, Michigan today, Hyundai officials confirmed that the updated 2014 Equus sedan, which goes on sale this week, will be priced from $61,000, *not including $920 for destination. That price is for the base-level Signature version; the upgraded Ultimate trim will carry a base MSRP of $68,000. Both prices represent a $1,750 increase over the 2013 model.

Report
Hyundai refining dealer strategy for premium models

Automotive News reports Hyundai is set to give its sales strategy for premium vehicles a once-over. Moving forward, each of the automaker's five North American regions will have a premium product operations manager. Those managers will all report directly to a senior group manager based at the Hyundai headquarters in California. To begin with, the group will start by identifying what dealers are currently doing right to sell the automaker'

Teased
Hyundai teases updated Equus before Big Apple debut

The digital ink has yet to dry on some of our Geneva Motor Show coverage, and we're already shifting gears getting ready for the New York Auto Show. To help get us in the New York state of mind, Hyundai has released this shadowy image hinting at the refreshed 2014 Equus that it wi

Report
Hyundai still considering Genesis sub-brand

Automotive News reports Hyundai is still mulling the possibility of a luxury sub-brand. Vehicles like the Equus, Genesis Sedan and Genesis Coupe would all sail under a new Genesis brand sold through Hyundai dealerships. The models would also receive a new alphanumer

Long Term
2011 Hyundai Equus Ultimate: January 2012

January was not a busy month for our long-term 2011 Hyundai Equus. It did ferry one of our editors between auto company cocktail hours and dinners during the week of the Detroit Auto Show, but for the latter half of the month it wasn't driven all that much. But that's good news, because our Equus spent quite a bit of time at

Long Term
2011 Hyundai Equus Ultimate: December 2011

As the newest member of the Autoblog crew, I got to take my first turn in the long-term Equus just before the holidays. But rather than the early Christmas present I expected it to be, two weeks behind the wheel felt more like hazing the new guy.

Long Term
2011 Hyundai Equus Ultimate: November 2011

I'll be honest – I don't love our 2011 Hyundai Equus. It's a perfectly fine luxury sedan, but as a daily driver, it has about as much personality as the new sofa I bought last month. Autoblog Editor-in-Chief John Neff, on the other hand, is quite fond of our long-termer, and in my conversations with him, the vast majority of his praise was concentrated around the Hyundai's behavior on really long road trips –

Long Term
2011 Hyundai Equus Ultimate: August 2011

Our 2011 Hyundai Equus long-termer continues to pile on the miles in the effortless fashion that one expects of a premium sedan. August's main outing was a weeklong stint in the Outer Banks of North Carolina, about 800 miles from Detroit. All-in, the trip accounted for over 2,000 miles, during which the Equus stretched its legs as a capable freeway cruiser and even was pressed into undignified service as a surfboard transport (see above). In

Report
Hyundai Equus no longer comes with free Apple iPad [w/video]

According to a report from USA Today, Hyundai will no longer be offering a free Apple iPad with the purchase of its Equus flagship sedan. Currently, the iPad serves as a sort of interactive owners manual, allowing customers to learn about all of their car's features, locate dealerships and even schedule service appointments. It's pretty slick, and a unique

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