Toyota C-HR will be retired in the U.S. — and soon

Toyota just previewed the second-generation C-HR with a futuristic-looking design study called C-HR Prologue Concept. While the model will be toned down from that concept and released on the European market in 2023, the C-HR nameplate won't return to the American market.

The C-HR will leave the United States and Canada after the 2022 model year, and a replacement isn't in the pipeline, Toyota said in a statement:

Effective following the 2022 model year, Toyota will discontinue sales of the C-HR in the U.S. and Canada. We are constantly evaluating our product lineup and we remain committed to the compact SUV segment. With the recent introduction of the Corolla Cross and Corolla Cross Hybrid, two great products that offer a great combination of utility and efficiency, and the best-selling RAV4, we are providing multiple options for compact SUV buyers.

The recently-launched Corolla Cross notably costs about $1,000 less than the C-HR, has a slightly bigger footprint, and offers a more spacious interior.

In a way, Toyota's decision to discontinue the C-HR in the United States mirrors the choice Nissan made to stop selling the Juke here in the late 2010s. European buyers can order the second-generation Juke, and it's tailored to their needs, while the Kicks fills this void in America.

Most of the Toyota lineup has already made the transition to the 2023 model year, and the 2022 calendar year is nearly over, so the C-HR has nearly reached the end of its life cycle. It's not too late to get one, but supplies may be limited to what's in stock at your local dealer.

Across the pond, the second-generation C-HR will make its debut in the coming months with a love-it-or-hate-it design inspired by the C-HR Prologue Concept. Designed in France, the crossover will be offered with a plug-in hybrid drivetrain sourced from the new Prius Prime.

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