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If there are any lingering doubts why General Motors held onto Buick while killing Pontiac, Hummer and Saturn, one only has to look at the sales numbers from 2013 for the real answer. Thanks largely to strong sales in China, Buick set a global sales record last year by selling more than one million vehicles.

The lion's share of Buick sales came from China, which sold more than 809,000 units – about four times more Buicks than were sold in North America as a whole. In the US, the Buick Encore proved to be a big hit as the automaker spent the summer trying to keep up with demand of the subcompact crossover. Likewise, China-only models like the GL8 minivan and Excelle sedan (same as the US-spec Verano) were strong sellers in that market.

Helping crest the million-sales mark, Buick more than doubled its sales in Mexico with 2,319 units. Scroll down for the full press release.
Show full PR text
Buick Sets Global Sales Record Topping 1 Million in 2013
1,032,056 deliveries is best in brand's 110-year history

DETROIT– Buick delivered 1,032,056 vehicles in China, the United States, Canada and Mexico in 2013, the most Buicks sold in a single year in the brand's 110-year history. The previous record was 1,003,345 sold in 1984.

Strong growth in both China and North America accounted for the record-breaking year, with global sales up 15.4 percent over 2012. China posted a 15.7 percent sales gain, while the U.S. delivered a 13.9 percent sales increase. Canada also saw strong sales growth, with a 9.5 increase over 2012. In the U.S., 42 percent of Buick buyers were new to the brand and to General Motors.

Buick experienced strong global growth in both crossovers and sedans from a product lineup that is among the freshest in the industry and the strongest the brand has ever featured.

The new Encore small crossover ended 2013 with 97,311 sales globally, while the eight-passenger Enclave saw sales grow 6.5 percent in North America. Enclave recorded its best year of U.S. sales in 2013. Exclusive to China, the GL8 posted an annual sales gain of 9.7 percent.

In the sedan segment, the China-exclusive compact Excelle again dominated in the compact sedan segment, delivering 6.9 percent sales growth. The Excelle GT and Verano compact sedans combined globally to deliver a 16.3 percent gain, while sales of the Excelle XT hatchback, sold only in China, were up 17.5 percent.


2013 Volume

2012 Volume

Percent Change





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    • 1 Second Ago
      • 1 Year Ago
      everybody say "thank you opel"!
      • 1 Year Ago
      It's amazing how far re-badging Korean cars as an entry level American luxury brand will get you.
        • 1 Year Ago
        actually they are more german than korean cars. do your research
        • 1 Year Ago
        That would be amazing. Maybe Buick should try that instead of the Opel-derived cars that make up their current lineup, Enclave aside.
      • 1 Year Ago
      Official brand of the Geriatric Society.
        • 1 Year Ago
        Actually I think that belongs to Toyota, especially the Camry.
          • 1 Year Ago
          Buicks are far from TMC bland and appliance like.
        • 1 Year Ago
        Not with turbo power. But maybe Acura sales could be considered geriatric selling half as many as Buick?
        Basil Exposition
        • 1 Year Ago
        Scooter did you just awake from a 15 year coma? It's not 1999 any more.
      • 1 Year Ago
      Love the styling of the Encore.
        Scott Kane
        • 1 Year Ago
        • 1 Year Ago
        I like my AWD version in Ruby red. It does turn heads on the road as I don't too many others around in the great lakes area. But would just like a few days of it not being whited out with road salt.
      • 1 Year Ago
      I would rather be seen in a Buick than a POS lexus. I see only old people driving the lexus...a few years ago Buick was known for that stigma. Buick has come a long way with beautifully designed and very reliable cars. I hope Buick will live up to its legacy of being the Emperor of China's car of choice...awww I don't think this POS lexus or even tayata even existed then.
        • 1 Year Ago
        Even AB podcast comments mention how bad the Lexus CUV/SUV handle.
      • 1 Year Ago
      Where are those Buick haters that said Buick should have died? Hmm? Hmm? Anywhere? No? lol
      • 1 Year Ago
      I find the Encore's popularity somewhat baffling. There are compact crossovers that cost the same, have interiors just as nice, similar or better performance, and similar or better fuel economy. People have to be really desperate for a crossover this small and/or believe the Buick nameplate and styling are really impressive.
        • 1 Year Ago
          • 1 Year Ago
          Well, good for you. I didn't say it was a bad vehicle, I just don't see why I would choose this over a Mazda CX-5 Grand Touring AWD--same price, same fuel economy, better cargo space, better (arguably; I've been in both and the Mazda would be my pick without thinking twice) interior--unless, perhaps, I lived in a congested urban neighborhood with no off-street parking. True, I am not a fan of Buick's current styling except maybe the Regal, and that may make a difference to some people.
        • 1 Year Ago
        There are compacts that cost the same, but without heated steering wheels and active noise cancellation and two tone leather. Plus it's SUBcompact, not compact, and there are benefits to being extra-small annd luxurious. The only competitors are the X1 and Mini Countryman. CRV and RAV4 are much larger. CX5 is noisy and not luxurious. X1 is much more. Countryman is lower. It's not desperation that drives customers to the Encore, it's the fact that the Encore is in a class of one.
      • 1 Year Ago
      Just bring back the grand national.
      Josephine Rigatoni
      • 1 Year Ago
      Looks like a pregnant roller skate with chrome wheels.
        • 1 Year Ago
        @Josephine Rigatoni
        I bet you drive a Camry.
      • 1 Year Ago
      Because they build and sell them in China
      • 1 Year Ago
      Turbo Buick love is on the rise! No wonder Buick sales more than doubled Acura this year. You can compare on goodcarbadcar.net for sales figures.
      • 1 Year Ago
      I must say, I'd love to have a Buick Regal GS AWD. Even just a few years ago, I never thought I'd lust after a Buick, but here we are.
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