For most it's not a tough decision to make, unless they're driving an Aston Martin at Le Mans or buying a custom Hummer. But customers in Luxembourg now have the rare opportunity to get their hands on an officially sanctioned Gulf-liveried hot hatch.
The special edition Fiat 500 Abarth EsseEsse was initially planned as a one-off contest giveaway, created in celebration of Gulf oil's 10th anniversary in the principality. In the end they set on making a limited run of ten examples, which are available from Fiat's importer for BeNeLux for 25,000 euros (about $35k). It features the Gulf livery both inside and out – even the Sabelt racing buckets have their seatbacks painted in the classic scheme.
Those 10 examples are likely to sell out fast, even in a country as small as Luxembourg. The question for the rest of us is, if you had the option, would you buy one?
[Source: Autofans.be – translated]