Audi rules out R8 PHEV, will build E-Tron to order
Even then, the electric R8 E-tron (if it ends up being called that) would be built-to-order, and in much smaller quantities than the gas-powered model.
"In the next generation we will have an electric car on behalf of customers' needs, which is only available [upon special order]," Audi product manager Marie Suzanne Ernst told CA. "So it's not a make of series production, but if a customer wants to have it, he can order it."
That's not to say that the importance of Audi's E-tron program, which includes both PHV and pure-electric applications, is lessening. Speaking to the local Audi outfit, CA was told that e-tron will be a "brand pillar," just like petrol and diesel power. It's just that the plug-in portion of the E-tron moniker won't be making it to the brand's primary halo vehicle.
Is this a good move in your eyes? All things being equal, would you rather spend money on an electric R8 or a plug-in model? Why? Have your say below, in Comments.
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