The writing has been on the wall for some time, but it seems that Subaru is finally pulling the lever on the guillotine to put the midsize Tribeca crossover out of its misery. Jalopnik has what appears to be a communication from Subaru to its dealers announcing that the final Tribeca will roll off the Lafayette, IN assembly line in January, with the last dealer delivery expected to occur the following month.

The last report we heard regarding the Tribeca said that Subaru could be planning a fullsize, three-row crossover, possibly to compete against the Nissan Pathfinder and Ford Explorer. Dropping the Tribeca would leave the automaker without a three-row crossover for the foreseeable future, but according to the memo, Subaru has sold just 78,000 Tribecas since 2005 making it one of the worst-selling vehicles in the US in 2011 and 2012 – for comparison, the automaker has already found 84,372 customers for its new Forester this year (through September) alone.

UPDATE: Subaru has confirmed the report that Tribeca production will end in January, and a spokesperson said that the company plans to return to the midsize SUV segment with a three-row vehicle in the future.


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  • 29 Comments
      mjzalucki
      • 1 Year Ago
      Subaru botched the initial launch of this vehicle by bizarrely calling it the "B9" Tribeca and then slapping an ugly grille on it. It never recovered from that.
      rebman70
      • 1 Year Ago
      My wife and I had one. We liked it, but it did have it's faults. MPG was 17 in town and 20 on highway. But, the very small tank meant a fillup almost every 200 miles. We had the 5 seater, but even with that, the cargo area was small. It did have decent power and was fun to drive. The dash and center console did leave a lot to be desired. It's too bad because it was a capable car, but seemed like Subaru did not try hard enough to make it a likable car. The exterior was so bland you'd lose it in a parking lot of minivans.
        kmdk78
        • 1 Year Ago
        @rebman70
        Well said. Subaru also did a very poor job marketing the TriBeCa.
      ZOZ
      • 1 Year Ago
      Although the exterior is too bland, but I love the interior and it's a pretty decent performer. I hope Subaru had a replacement for it.
      askroon
      • 1 Year Ago
      I never realized until now how much it looks like a small Chrysler minivan.
        Jesus!
        • 1 Year Ago
        @askroon
        I just thoughy the same thing! Frontwise at least.
      Doug Utz
      • 1 Year Ago
      From the release we received via Subarunet: Subaru of America, Inc. has confirmed that production of the Tribeca model will cease in January 2014 with last deliveries to retailers in February 2014. The Tribeca debuted as Subaru’s mid-size SUV in 2005 and has sold approximately 78,000 vehicles to date. SOA will support the effective sell down of the 2014MY Tribeca and the company has announced that it plans to return to the mid-size SUV segment with a three-row vehicle in the future. They fumbled the ball on more than one occasion - the launch was poorly timed, they stopped supporting the vehicle in regards to subvented leases after the first couple of years (they clearly didn't want them back in their hands to dispose of), and the re-designed '10 Outback grew enough to make the Tribeca pretty much irrelevant in their lineup. I thought it had decent driving characteristics, but it's 3rd row was useless, and it was built on the prev. gen. Outback platform and then never updated. Hopefully the next 3 row SUV they produce will be more competitive in the marketplace. I'm in Michigan..15 Subaru dealers with total sales of Tribeca YTD of 23 units. Enough said.
      SFGiantsFan35
      • 1 Year Ago
      Maybe Subie and Toyota are cooking up a version of the Highlander... just a thought... I'm waiting to see the 2015 Outback personally
        LukkyStrike
        • 1 Year Ago
        @SFGiantsFan35
        its called the forester, oh and it beat out the highlander for awards this year ;)
      Jamie Elmhirst
      • 1 Year Ago
      What a shame...said no one.
      Terry Actill
      • 1 Year Ago
      These are hard to find used and those on sale have high miles. Lots of very satisfied Subaru Tribeca owners I guess.
      marv.shocker
      • 1 Year Ago
      ***crickets*** No one cares.
      Teleny411
      • 1 Year Ago
      I would say another eyesore crossover off the road, but apparently no-one bought any.
      FutureDoc
      • 1 Year Ago
      It is perhaps one of the better cars built that is so ugly even many Subaru buyers were turned off (and Subie folks do not have high-styling demands to begin with). It is bad when I once heard a Tribeca owner say "at least it is not as ugly as an Aztek" ... which is kinda like comparing herpes to aids.
        The Wasp
        • 1 Year Ago
        @FutureDoc
        I hate to say it but I think I might rather have an Aztek than one of these.
        ravenosa
        • 1 Year Ago
        @FutureDoc
        How is it any more or less ugly than any other SUV/CUV/minivan on the road? Not very exciting looking, but I don't see how it's any less attractive than a BMW X series or anything Jeep is putting out these days...
      thecommentator2013
      • 1 Year Ago
      Oh, they're still producing this car? LOL
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