• Aug 12, 2012
Overfinch Land Rover Range Rover EvoqueWell, now. This is different. The minds at Overfinch have turned their attention to the Land Rover stable and have cooked up a couple of, um, unique versions of both the Range Rover Sport and the Range Rover Evoque. We can certainly get behind the notion of the GTS-X, a slammed Sport with 575 horsepower at the driver's beck and call. While the front fascia is a little garish, the bright orange paint and colossal split-spoke rollers are just demented enough to tickle our fancy. Of course, for $230,100, it better.

Then there's the purple people eater Evoque. Overfinch saddled the interior with white leather, bolted on a set of 22-inch wheels and dipped the whole concoction in some very purple paint. We can't say that's a direction we would have gone, but we can also safely assume we aren't Overfinch's target demographic, either. Both creations will be at the Salon Prive London starting September 5. Check out the full press release below.
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FIRST SPECIALIST SUV DEBUTS ANNOUNCED FOR SALON PRIVÉ LONDON 2012

LIMITED EDITION OVERFINCH SPORT GTS-X AND RANGE ROVER EVOQUE 2012 GTS

London, 9th August 2012 – The first of a new breed of high performance SUV debuts for Salon Privé is announced today, with Overfinch revealing the Limited Edition Overfinch Sport GTS-X and the Range Rover Evoque 2012 GTS in London for the first time on the 5th September.

Taking place from the 5th to 7th of September at Syon Park, West London, Salon Privé 2012 is set to be bigger and better with more previews and debuts from the worlds of automotive, aviation, jewelry, marine, horology, technology and all things luxury lifestyle than ever before.

Yorkshire-based Overfinch, the original Range Rover enhancement company established in 1975, will proudly show its new £147,500 GTS-X and £89,995 Evoque 2012 GTS to a London audience for the first time next month.

The 575bhp, 700 Nm GTS-X is the most powerful and high performance Range Rover Sport in the Overfinch stable, with its modified 5-litre supercharged V8 engine and a new driver-controlled valve release exhaust system, the vehicle boasts a spectacular soundtrack to match its 145mph performance.

Enhancements to the exterior and interior styling include sculptured colour-coded side panels, vents with gloss black mouthpiece and new two-tone Overfinch lettering across the bonnet and tailgate. Carbon-fibre leather reveals and copper orange contrast stitching, full nappa leather Overfinch seats, headlining, pillars, boot and door cards complete the high performance interior look.

Alongside the GTS-X will be the stunning ultra-violet hued Range Rover Evoque 2012 GTS. Complete with Lotus White leather interior, the three-door compact 4x4 with enhanced sculpted styling, 22" diamond turned wheels and an array of bespoke options (as with all Overfinch vehicles) stands tall and proud on the revered Salon Privé super car lawn.

More stunning specialist SUV exhibitors at Salon Privé will be announced soon.

FORMAT OF THE SHOW

Wednesday 5th September 2012 - Salon Privé Tour d'Elégance from The Royal Automobile Club at Woodcote Park (Leaves at 10am)
Salon Privé Press Day (11am to 5pm)

Thursday 6th September 2012 - Boodles Ladies' Day (11am to 5pm)
The Diamond Jubilee Ball in support of Rainbow Trust Children's Charity (7pm to 1am)

Friday 7th September 2012 - Chubb Insurance Concours d'Elégance
Judging Day (11am to 7pm)
Tickets for Salon Privé can be purchased at www.salonprivelondon.com or by calling the Ticket Hotline on 0808 100 2205. Entry is fully inclusive of Pommery champagne, lobster luncheon, English afternoon tea and full access to all areas.


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    • 1 Second Ago
  • 15 Comments
      Andre Neves
      • 2 Years Ago
      I'm guessing a majority of their "tasteless" customer base will be coming from the Abu Dabi/Dubai region & Russia?
      Nick
      • 2 Years Ago
      Shame, Overfinch usually does wonderful things.
      wanderlust
      • 2 Years Ago
      the pimp edition?
      KelperFoxWolf
      • 2 Years Ago
      If I told my opinion regarding this I would be considered a disgusting racist, so I'll just pass.
        Mychael
        • 2 Years Ago
        @KelperFoxWolf
        Well lets just say that its the demographic that sooner or later ends up having the IRS auction off all their possessions..
      Commodore
      • 2 Years Ago
      While I'm certainly not a fan of what they did with the Range, I like the Evoque. Probably because I like purple as a car color.
      Luke Scrase
      • 2 Years Ago
      AB "The minds at Overfinch have turned their attention to the Land Rover stable", Overfinch have only ever worked and specialized in Land Rover.
      KaBoomBOX
      • 2 Years Ago
      Overfinch: We've made them better by totally removing all the "classiness".
      Myself
      • 2 Years Ago
      Brits cannot do tuning...
        creamwobbly
        • 2 Years Ago
        @Myself
        Ha. That's why Americans use V8s to wheeze out barely half what a 4-pot can do in British hands...
      ablogreadr
      • 2 Years Ago
      overfinch had more credibility when they just tuned the mechanicals, now they are just another producer of pimped out crap for the bourgeois.
      creamwobbly
      • 2 Years Ago
      "The minds at Overfinch have turned their attention to the Land Rover stable" Ahem. The minds at Overfinch were what prompted the Range Rover Sport, among many other previous improvements. Overfinch and Land Rover are like M and BMW, AMG and Mercedes, and so on.
      JASON ANDREW
      • 2 Years Ago
      the EVOQUE is clearly based off a FORD Edge. It reaaalllly shows in this image
      wilkegm
      • 2 Years Ago
      This is nowhere near as stoopid as an AMG G class.
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