Where Americans use pickup trucks, Europeans typically use cargo vans. But even on the other side of the Atlantic, some things just won't fit inside a van. For just those occasions, Fiat Professional has come out with the Doblo Work Up.

Based on the Doblo cargo van, the Doblo Work Up features a pickup bed with not only a drop-down tail gate, but drop-down sides as well for ease of access.

Two diesels are available with either 1.3 liters of displacement and 90 horsepower or 1.6 and 105, backed up by stability control, antilock brakes and electronic brakeforce distribution, with options including hill-holder, the Blue&Me infotainment system developed with Microsoft and TomTom navigation.

Combined with relatively compact overall dimensions, it looks like the perfect thing for slithering down narrow city streets to fix old statues and clean stained glass windows and whatnot. Follow the jump for more details and check out the high-res images in the gallery for a closer look.
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FIAT PROFESSIONAL LAUNCHES NEW DOBLÒ WORK UP
25 August 2011

The appeal of Fiat Professional's award-winning Doblò Cargo van range has just been broadened with a version never before introduced by a large volume manufacturer.

Called the Doblò Work Up, it's a 'dropside' vehicle with compact external dimensions allowing easy use in urban areas. The external dimensions are not, however, a limit to its performance. The load box is 2.30 m long and 1.82 m wide, with 4 m2 of loading area which can accommodate a payload of up to 1,000kg. Additionally, the multi-link suspension permits a rear axle load up to 1,450kg.

The load box is made of high-resistance steel with a floor created from anti-slip multilayer wood and sides in aluminium alloy. Under the floor is a compartment for stowing long tools, safely protected from the elements.

In addition, on each side of the vehicle there is a small, practical step that allows the user to get into the load area. This structure has a ladder rack/door poles, load restraining hooks, and a sturdy protective grille on the rear window of the cab.

All these features make the Doblò Work Up ideal for agriculture, construction, maintenance or city parks services sectors. It is ideal for the transport of frames and glass and can take, for example, three Euro pallets or 33 boxes of fruit.

The new Doblò Work Up is powered by a choice of two Euro 5 turbodiesel engines: 1.3 MultiJet 90 bhp and 1.6 MultiJet 105 bhp. Both engines are characterised by excellent performance, low noise, low operating costs (fuel consumption and maintenance), reliability and environmental friendliness. Both feature the fuel-saving Start&Stop system and diesel particulate filter.

In terms of security, the new Doblò Work Up is unrivalled. To ensure optimum dynamic performance, comfort and active safety, the vehicle has been equipped with innovative mechanical solutions, among them multi-link rear suspension, stability control, and ABS anti-lock brakes with EBD electronic brakeforce distribution. Available as an option is ESP with Hill-holder, which assists the driver during hill starts.

Front airbags complete the safety specification, while high-tech equipment such as a handsfree Blue&Me system and the Blue&Me TomTom navigator are available.

"The new Doblò Work Up is the latest evolution of a model designed to be top of its class in terms of performance and functional characteristics, its capability and ease of loading," says Francesco Russiello, Marketing Product Manager, Fiat Professional. "Its low running costs, low fuel consumption with reduced operating costs, and equipment levels all combine with safety and comfort, to make this a commercial vehicle well worth consideration."

The new Doblò Work Up costs £16,065 (basic) for the 1.3 MultiJet 16v Euro 5 and £17,065 (basic) for the 1.6 MultiJet 16v Euro 5.

ENGINE RANGE:

1.3 90 MultiJet Euro 5
The best selling engine in the new Doblò range, with a consumption of 55.4mpg (combined) and emissions of 133 g/km CO2.

1.6 105 MultiJet Euro 5
The perfect choice for customers looking for power, torque and responsiveness, with a consumption of 49.6mpg (combined) and emissions of 150 g/km CO2.

SPECIFICATIONS:
Body: DROPSIDE
Wheelbase: Long Wheelbase

Vehicle dimensions:
length: 4965 mm
Width: 1872 mm

Rear deck dimensions:
length: 2.3 m
internal width: 1.82 m
external width: 1.86 m
Threshold: 0.9 m
Aluminium alloy side height: 350 mm
load surface: 4 m2
Payload: up to 1.000 Kg

Max. axle loads:
front: 1.120 Kg
rear: 1.450 Kg

Specification:
Glazed metal bulkhead
Rear storage compartment with key
Stylish lateral protection bumpers


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    • 1 Second Ago
  • 31 Comments
      SteveM
      • 3 Years Ago
      I'd like to try it. My Silverado is too much truck for 90% of what I do... a nice small diesel sounds like just the ticket.
      carcrazed4life
      • 3 Years Ago
      Call this thing the Ram D50 and bring it over stateside. I'm sure municipalities that don't need a true truck can use this thing.
      jwswingle
      • 3 Years Ago
      Come on, Chrysler/Dodge/Ram whatever, with the Ranger dead, the future S10/Colorado a ?, and no true compact Japanese Pickup, this is a no-brainer, before Ford decides to chop the Transit Express into a pickup!
      zeo
      • 3 Years Ago
      i wish Kia or Hyundai would note this and put in their gdi diesel in something that resembles a 98 tacoma and starts around 14000.
      Mundotaku
      • 3 Years Ago
      It isn't bad but I rather have Fiat bring their other pick up (just change the name) http://en.wikipedia.org/wiki/Fiat_Strada
        Não Pirilamparás
        • 3 Years Ago
        @Mundotaku
        The current Strada is too old. It's been in production since 1996 and despite having been revised 3 times, it was never majorly overhauled, meaning it's essentially a 15 year old vehicle. I'm not even sure if it's still offered in any European country. As far as I know, it's only sold in South America (it's built in Brazil). Regarding a possible successor, there are no indications that Fiat is working on a new Strada. The demand in Europe for these vehicles is relatively small, so this version of the Doblò is most likely the Strada's successor in Fiat's lineup.
      EvilTollMan
      • 3 Years Ago
      Dakota replacement?
      Doug Danzeisen Sr
      • 3 Years Ago
      Hey Fiat, how about a small pickup like this over in the States? I always get a chuckle out of guys who buy a 50-60K truck to haul a small trailer for two lawn mowers and weed wackers and blowers. These guys usually seem kind of angry at the gas station- not sure why. Lol. Lots of us need utility, and some of us don't want, need, or cannot afford the monster truck. This makes perfect sense, a small diesel powered truck. Mahindra was supposed to sell one, but is now in seeming permanent limbo- somebody just build one, sell it, and let's see if Americans will purchase small trucks as well as small cars. With seemingly permanent $3.60 plus gas prices now, it just makes too much sense not to.
      rp2s
      • 3 Years Ago
      Now this is the type of pickup I would like. It looks to be much more useful, but sized like the old Subaru BRAT. Make it fwd, keep the price under $16k, and maybe tweak the styling a bit. A lot of people are waiting for a small pickup like this, at the right price.
      Snark
      • 3 Years Ago
      Uglier than a cat taking a ****, but its usefulness and utility is pretty undeniable.
      Speed3cam
      • 3 Years Ago
      Ram 50! Ram 50! Ram 50! I've been waiting for another small truck to replace my old-ass S10 to haul motorcycles in, and loads to the dump. Something this size, with a TDI, would be a great commuter as well!
        s10
        • 3 Years Ago
        @Speed3cam
        Fiat diesels are as good as if not batter than vw tdi's
          Vincenzo R
          • 3 Years Ago
          @s10
          Depends on what you're looking for. Fiat's Multijets (that is the trademark name) are solid engines, but can realize low mpg. Nothing that the americans really care about after all.
        Não Pirilamparás
        • 3 Years Ago
        @Speed3cam
        TDIs are from Volkswagen, so that ain't happening. If you meant "Diesel engine" though, you could've just said it.
      nst1o1
      • 3 Years Ago
      Aside from towing, this truck would fit most needs of the typical suburban truck owner. Biggest problem: it's small and guys need to have a big truck (for reasons that are absolutely not compensating for other things).
      NissanGTR
      • 3 Years Ago
      A truck for 99.9% of the US truck lover market. Unfortunately it will have .01% of the truck market if sold here because 1. It isnt American 2. It isnt big. In before my dads uncles brother works in construction towing 10k lbs regularly. No one cares about you. Its the majority focus.
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