- Mar 5, 2010
Report: Mahindra to set U.S. Pik-Up launch date in next few weeks
Mahindra Pik-Up – Click above for high-res image gallery
Tired of waiting around for an official launch date for the hotly anticipated (in certain circles, at least) compact diesel pickup truck from Indian automaker Mahindra? Good news, then. According to a report from Automotive News, the largest utility vehicle maker in India and its U.S. distributor, Global Vehicles, will make an official announcement regarding the targeted sale date of the Pik-Up within the next two-to-three weeks.
Before you get too excited, realize that Mahindra only hopes to announce a launch date – when that date will actually be is still anyone's guess. In fact, Mahindra President Pawan Goenka said in an interview that the vehicle is still undergoing Environmental Protection Agency testing here in the States and an official application to allow the truck to be sold here has yet to take place. The truck could also receive a new name by the time it comes to market in the States.
Following the Pik-Up's official launch in the U.S., Mahindra plans to continue focusing on its export markets with a new SUV designed specifically for the European and North American markets. Judging by how long it's taken to get its first model on the market, though, we'll keep our excitement bottled up for the time being.
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[Source: Automotive News – sub. req'd]