• Mar 5th 2010 at 10:00AM
  • 20
They won't make you ski, skate or snowboard with any additional talent or zest, but the "official" Olympic-branded vehicles used during the 2010 Winter Games are going up for sale in Canada later this month. Each of the General Motors supplied cars and trucks spent time in Vancouver and Whistler shuttling athletes, officials, VIPs and dignitaries to and from the competitions and related events. Now, with the Winter Olympics written in the history books and the Paralympic Winter Games closing at the end of the month, more than 4,600 lightly-used vehicles will find their way to dealerships across the vast country. The fleet includes:
Differentiating the "Olympic" vehicles from the standard GM offerings are the commemorative (and "permanent") Vancouver 2010 medallions adorned with the iconic Inukshuk symbol and Olympic rings on each model. That, and fact that the vehicles are all "specially-priced," says GM. If you are interested, contact your local GM retailer ASAP as the first cars and trucks will be available for purchase in just a couple weeks. The official press release is available after the jump.

[Source: General Motors]
Show full PR text
Vancouver – More than 4,600 fuel-efficient Olympic-branded vehicles have been a familiar sight on the streets of Vancouver and Whistler in recent months, as they whisked athletes, Olympic officials and international VIPs and dignitaries to and from competitions and celebrations. Once the Paralympic Winter Games conclude in late March, fans and consumers will have an opportunity to drive away with a piece of Vancouver 2010's legacy. Possibly the best Olympic souvenir of all – a Chevrolet, Buick, GMC or Cadillac vehicle that may have been the one to drive one of our incredible Canadian athletes to the performance of their lives will be available to consumers.

"Wherever I go during the Games, everyone wants to know what will happen to the vehicles once the events have wrapped up," said Tom Laurie, GM of Canada's manager of Olympic partnership. "We've been flooded with requests from Olympic revelers wanting to take home more than just a pair of red mittens. Canadians want to take advantage of this special opportunity to own a vehicle that was part of our country's Olympic legacy."

GM dealerships from Squamish to Hope are already taking customer deposits on Olympic fleet vehicles, which will be ready for pick up beginning in mid-March. Dealerships outside the area will bid on the remaining vehicles in an auction, and Canadian customers across the country are encouraged to contact their local dealer for details. All fleet vehicles will be specially-priced and permanently marked with a commemorative Vancouver 2010 medallion adorned with the iconic inukshuk symbol and Olympic rings. Available models include:

* Chevrolet Equinox, Malibu (Hybrid), Impala, Traverse, Suburban & Tahoe
* Buick Lucerne & Enclave
* Cadillac DTS, CTS Sport Sedan & Sport Wagon, Escalade (Hybrid) & SRX
* GMC Acadia, Terrain, Yukon (Hybrid models available) & Yukon XL

As the Official Vehicle Partner of the Vancouver 2010 Olympic and Paralympic Winter Games, GM of Canada is proudly providing 1,500 vehicles for the Paralympic Winter Games. The Paralympic vehicles will be made available to Canadians in April.

"The vehicle fleet was brought to life by the thousands of Vancouver 2010 volunteers who drove them," said Laurie. "As a 'thank you' to those 46,000 volunteers, GM has given them each a $1,000 credit towards the purchase of a GM vehicle."

About General Motors of Canada

General Motors of Canada (GMCL) is headquartered in Oshawa, Ontario and employs 9,000 people nationwide. GM of Canada manufactures vehicles and powertrains and markets the full range of Chevrolet, Buick, GMC and Cadillac vehicles and related services through Canada's largest dealer network.

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    • 1 Second Ago
      • 5 Years Ago
      I already saw some ads in the papers for these vehicles during the Olympics, they are priced lower than MSRP due to them being used vehicles.
      • 5 Years Ago
      "Specially priced" meaning more than a standard price, or lower like a demo vehicle price?
        • 5 Years Ago
        How right you are Judy! So many poeple will shell out some good money just to have one fo these POS's only to later find out they aren't worth what they will be paying. People in general don't want any "sticker" on their dashboards telling the anything, even how it was a car used for the games. Thesec ars will be good for only one thing at best, and it's like the post above states, how a dealer will use one of these cars for advertise in their showroom, that's it. Anyone who thinks these are some kind of "good investment" are just fooling themselves and will be throwing their good money down the drain.
        • 5 Years Ago
        Considering that the dealers from outside of BC have to bid on the vehicles in an auction I highly doubt they will sell at much of a discount if any. Each dealer will be hoping to snag one to stick on the showroom floor to cash in on the continuing Olympic buzz in Canada. That is a lot of competition for a limited supply and each dealer probably has one crazy customer who wants to overpay for an Equinox hoping Sidney Crosby may have been driven in it.

        Car's make terrible collectibles in general. Thinking back to the official vehicles of the 1988 Olympics in Calgary (lots of Pontiac 6000's and other garbage) nobody would give you a dollar for them now. A car is collectible based on it's own merits. A medallion on the dash isn't going to make a Impala worth anything.
        • 5 Years Ago
        Probably demo vehicles. I know some of them had major transmission problems. Ya these trucks littered by neighbourhood for 3 weeks!

        The ones to hold out for are the Touareg TDI and sweet Q7s that donned the Sochi 2014 pavilion - I doubt they'll get shipped back to Russia!
      N. H. Peters
      • 5 Years Ago
      I like to have one of these cars if they could gurantee me that it was Kim Yu-Na's ass that sat in the drivers seat.
      • 5 Years Ago
      I want whatever Bode Miller drove. Could still be some killer roaches in the ash tray.
        • 5 Years Ago
        i'll have check the ashtray when my dealership gets one
      • 5 Years Ago
      What!? No Camaro's!! They had Camaro's in the commercials...talking Camaro's too...I hated them. They were SOOO annoying..."People!!" or was it "Human!!" Wanted to buy a Mustang after taht just 'cause I HATE talking cars. Who do they think they are? Mini Camden?? Sheesh.

      Ok...do I have to pay extra for the rings? Maybe I can get the one where Ovechkin laid...I mean layed out some ink...you know, a signature on the dashboard, or seats. Or is there a difference?
        • 5 Years Ago
        ...starting to feel like Matt...
        • 5 Years Ago
        I was starting to feel like Coach on Survivor last night...was about to start crying. I'm a sensitive person.... Can't 'xactly drop the Flaming Middle Finger on anyone - for fear of getting blackballed. Funny the things that get voted down and those that get voted up is all...time to go back and refresh and re-vote me up!! LOL
        • 5 Years Ago
        What? Why am I getting voted down? 'cause I spelled "that" wrong? Didn't like the reference to Ovechkin? Or that I'd rather buy a Mustang because I didn't like the talking car commercials? Why is Laser getting voted up for "dot dot dot..." (voting himself up maybe?) Scuse my ignunce...but that's a new one on me and my kids aren't likely old enough to edja-cate me on it's significance so please, by all means, vote me down again and let me know why. All of 8 replies and I'm probably the only who thought I was being funny. You're a tough crowd.
        • 5 Years Ago
        Dot dot dot...
      • 5 Years Ago
      There were post Olympics Buicks driving around Southern California for YEARS after the '84 games. I imagine you could still find a few if you really wanted to.
      • 5 Years Ago
      It would be nice if buyers knew who rode in what vehicle...
        • 5 Years Ago
        OMG, I breathed the same molecule of air as a famous person! Who cares.
      • 5 Years Ago
      CTS sportwagon in black and in silver, with all options is selling for $44,750 with 1500 kms. Pretty good deal to me. Has AWD and nav and all that jazz. Pretty good deal consider the car was only used to drive to and from the airport, and around downtown.
      • 5 Years Ago
      I gotta call my friends in Vancouver to check out the "special pricing" on a CTS Sport Wagon.
      • 5 Years Ago
      Why is this even news?

      GM does the same thing when they supply vehicles to officials at the Indy 500 and some PGA events.
        • 5 Years Ago
        Mikeyb, this is news because there are ore than 4,600 vehicles!
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