This cute little guy is the Tata Indica Vista, a special edition created to celebrate ten years of Indica sales. The Indica has perennially been one of India's best selling cars, as well as being Tata's prime mover. Given credit for greatly lifting the fortunes of the company, the Indica walks off with 78% of sales among the cars built on its platform (like the Indigo and Marina).

With design elements that might be generously taken from Ford's European design language, the Vista's changes from the regular Indica are all cosmetic. It will get a specially designed number plate, an interior with better materials and design, an integrated audio system and double-stitched seats. It will come in a selection of colors and a variety of wheel options, and if you're keen on the Vista, you can even read a review. For the rest of you, the full press release is after the jump. Let's hope Tata can create the same magic with Jaguar and Land Rover after ten years of ownership.

[Source: Indian Autos Blog]


PRESS RELEASE

Tata Motors celebrates the 10th anniversary of the launch of the Indica on December 30, 2008. To mark this milestone, a 10th Anniversary Limited Edition Indica Vista is being launched.

The car comes with an all new colour combination – Porcelain White with a Black roof. The exteriors wear alloy wheels, gold finished grill garnish, golden emblems & mascots and a specially designed number plate. The interiors have a more premium look and incorporate a new integrated music system, new seat fabrics in a double stitched pattern and subtle touches all around.

In the first decade, close to 940,000 Indicas have been produced and the platform has spawned off close to 1.2 million vehicles. The Indica has remained a bestseller throughout in the industry figuring in the top 3 selling list of cars for most of the years. It achieved a peak sale of 144,690 in 2006-07 and the new generation Indica Vista was launched in August this year to a continuing pull even in today's depressed market conditions.

The Anniversary Quadrajet Diesel Indica Vista is priced at Rs. 504,045 (ex-showroom Delhi) and the Anniversary Safire Petrol Indica Vista is priced at Rs. 415,263 (ex-showroom Delhi).