Holden HSV and Disney Pixar's Cars: Best. Product Tie-In. Ever.
The HSV E Series GTS is one of the hottest sedans you can buy anywhere, and as it happens, "anywhere" in this case is Australia. For its part, Disney Pixar's Cars is set to be one of the hottest-selling DVDs of this Christmas season everywhere, including, of course, Australia.
GM knows this, and has partnered up with the Mouse on a big DVD tie-in in Oz. Inside each copy is a mail-in coupon on which you're encouraged to write, in 25 words or less, which HSV features you'd like most in your own GTS. (You can also enter online.) One lucky winner will drive away in a brand-spanking-new HSV GTS finished in Cars star Lightning McQueen's full Rust-Eze racing livery.
Those harboring concerns about potentially driving a car made up to look like a cartoon character should take solace in the fact that anyone with the nerve to giggle and point at the winner's ride will be eating dust and inhaling tire smoke every time that light turns green. Ka-chow!
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[Source: HSV via WorldCarFans]
HSV LIGHTNING MCQUEEN:
PRESS RELEASE:
The hottest DVD to hit the stands this Christmas – CARS – from Disney Pixar, has just got hotter. One lucky purchaser will win Australia's very own Lightning McQueen, a hot new Holden Special Vehicles E series GTS, by filling out a special coupon contained inside every Cars DVD.
To launch the Cars DVD, Holden Racing Team's Mark Skaife recently put Lightning McQueen to the test at HSV's Clayton headquarters.
Australia's own version of Lightning McQueen was specially designed by Holden Special Vehicles, and is a one of a kind iconic GTS incorporating Lightning McQueen's trademark decals.
Mark Skaife and the HRT pit crew, on hand to welcome Australia's Lightning McQueen to HSV, were impressed with the likeness to the CARS character taking the DVD market by storm.
Cars is the story of Lightning McQueen's quest to win the Piston Cup and the lessons he learns along the journey.
The perfect Christmas gift for all ages can be purchased through the HSV online shop.
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Reader Comments (Page 1 of 1)
mk 2:19PM (11/16/2006)
Nice... I like the HSV car, aside from the tail light lines. The regular commodore has a better view from astern.
But wasn't lighning McQueen a coupe?
I know it is a completely ficticious vehicle, but it seems like coupes aren't as simply designed and inherently pure as "McQueen" anymore. Most are odd, like the Mitsubishi Eclipse, or blocky like the tC.
The Alfa 8C competizione is getting back to that sort of design in the 'real world'. The NB Miata Coupe only available for a year or two in Japan was similar to that, but without a plethora of horsepower.
the real question is, who is going to dress up a new wrecker like "mater"?
My big question is... how do they race with a big vinyl graphic on the windsheild?
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Jeff the Baptist 2:45PM (11/16/2006)
If they were going to use a Cars color scheme, they should have used the Delinquent Road Hazard livery.
http://en.wikipedia.org/wiki/The_Delinquent_Road_Hazards
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mk 2:37PM (11/16/2006)
Oh, and how can I enter to win this car, from my home in the US? ;D I'll buy a DVD for that!
It is a nice car, after all...
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thesawzall 4:29PM (11/16/2006)
Funny, I always thought of Lightning as a Dodge.
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Jason 3:56PM (11/16/2006)
How about the Monaro VXR 500? That is a 500hp supercharged beast, too bad its only available in Europe. If GM finally brought that over to the US, not under the Pontiac badge, i would snatch that up in a second!
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Andy 5:24PM (11/16/2006)
Damn. That Holden doesn't look right. What a way to deface a cool character from a nice movie. No, Lightning McQueen wasn't a Holden or a Dodge--Pixar has too much taste. McQueen was a Camry, the sexiest sedan....ever.
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JST000 6:46PM (11/16/2006)
Is it just me, or does those new Commodores look like the old NISSAN MAXIMA? Very pretty ride though!
I'd buy it if GM brings it to Canada!
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Dont say what? 12:23AM (11/17/2006)
I thought McQueen's creators said he was a hybrid between a NASCAR frame and an LMP?
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Spekkio 5:54AM (11/17/2006)
I kinda thought that Lightning looked like a Chevy Monte Carlo myself - at least sorta. But that car is hot, hot, hot.
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