You hear a lot about how the Chevrolet
Nova was a sales flop in Mexico because "No va" means "it doesn't go" in Spanish; in fact, the Nova sold pretty well south of the border, and in any case most Spanish-speakers know that "Nova" means "new" in Latin and Portuguese. However, General Motors
doesn't deserve to be let off the hook for bad car names, because the Oldsmobile Achieva
— no doubt inspired by the excruciating "coffee achievers" ads
of the 1980s— scrapes the biggest fingernails down the screechiest chalkboard in the US-market car-name world.
That is, unless you think Daihatsu's
incomprehensible choice of Charade
was worse. Meanwhile, Japanese car
buyers could get machines with cool names like Mazda Bongo Friendee
or Honda Life Dunk
. It's just not fair!
So, what car name drives you the craziest?