Study

1 in 5 say they would never drive again if they had an autonomous car [w/poll]

Autonomous cars are coming – it's just a matter of when and how quickly they will be adapted by buyers. To help find the answer to the latter, CarInsurance.com polled 2,000 licensed drivers, which returned some very interesting results regarding self-driving cars.

Perhaps the most interesting statistic pulled from the study is that one in five drivers (20 percent) are willing to completely give up driving if autonomous cars were currently available. Since a self-driving car is also expected to operate in a safer manner compared to humans (especially those distracted, aggressive or drunk), car insurance rates could also drop when these cars hit the market, and 33 percent of those in the study said they would buy an autonomous car if rates dropped by 80 percent – a rate reduction that had 90 percent of respondents "very likely" to consider such technology.

Digging a little deeper, the study found that just over half of those polled put more trust in autonomous vehicles designed by automakers (as opposed to communications or software companies), but the majority still had reservations about cars that are able to drive themselves. Three-quarters said that they can drive better than a computer and that they wouldn't trust an autonomous car to take their kids to school, and almost two-thirds said that computers don't have the decision-making skills of humans.

So, what would passengers of autonomous cars do with all their free time in the car? According to the survey, about two percent would "hold on for dear life." What about you? Scroll down below for the official press release, and then take part in our informal survey below.

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Driverless cars study: 1 in 5 would let computers do the driving

Nov. 4, 2013 (Foster City, CA) -- A new CarInsurance.com survey finds that one in five Americans would never take the wheel again if a self-driving, or autonomous, car were available.

While 20 percent of the 2,000 licensed drivers surveyed said they would gladly turn over the keys, interest in autonomous vehicles soared when the prospect of dramatically reduced insurance costs was introduced. More than a third of those surveyed said an 80 percent discount on car insurance rates would make purchase of an autonomous vehicle "very likely," and 90 percent of drivers said they would at least consider the idea.

Cars that park themselves, navigate stop-and-go-traffic or avert an impending collision are already on U.S. roads today. Nissan has promised to deliver a fully autonomous vehicle -- one that allows a computer to assume control under the right conditions -- to showrooms by 2020. A fully automated vehicle that doesn't need a human operator could someday follow.

"Our survey shows cheaper insurance will greatly influence consumer acceptance," said CarInsurance.com managing editor Des Toups. "Some of the liability of operating a car will doubtless be assumed by the manufacturer," Toups said. "But a lot of the decrease in rates could come simply because there would be many fewer accidents."

Trust will be a big hurdle, the survey results show:

64 percent said computers were not capable of the same quality of decision-making that human drivers exhibit.
75 percent of respondents said they can drive a car better than a computer could.
75 percent said they would not trust a driverless car to take their children to school.

The survey also asked consumers which companies they would trust most to deliver driverless-car technology.

Communications company such as Sprint or Verizon: 1 percent
Consumer products company such as Apple or Samsung: 12 percent
Software company such as Google or Microsoft: 15 percent
Start-up automaker such as Tesla: 18 percent
Traditional automaker such as Honda, Ford or Toyota: 54 percent

Asked what they would do with their additional free time, drivers responded:

Text/talk with friends: 26 percent
Other: 21 percent
Read: 21 percent
Sleep: 10 percent
Watch movies: 8 percent
Play games: 7 percent
Work: 7 percent

The "Other" category included two significant write-ins. More than 10 percent of respondents wrote in some variation of "enjoy the scenery" and 9 percent wrote in "watch the road," "hold on for dear life" or something similar.

See the full article at http://www.carinsurance.com/Articles/autonomous-cars-ready.aspx.
Methodology

CarInsurance.com commissioned an online-panel survey of 2,000 licensed drivers. The survey was fielded in September 2013.
About CarInsurance.com

CarInsurance.com has been offering drivers expert advice about car insurance and how to shop for it since 2003. Using a combination of industry expertise and information drawn from thousands of online quotes delivered without obligation each month, CarInsurance.com is a source for unbiased answers and data about what consumers should expect from an insurance policy. The site lets consumers compare multiple car insurance quotes online and purchase a policy online in minutes. CarInsurance.com is owned and operated by QuinStreet, Inc. (NASDAQ: QNST), one of the largest Internet marketing and media companies in the world. QuinStreet is committed to providing consumers and businesses with the information they need to research, find and select the products, services and brands that best meet their needs. The company is a leader in visitor-friendly marketing practices. For more information, please visit QuinStreet.com.

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