Kia has teamed up with Antenna magazine to create a special surf-themed concept for this year's SEMA show in Las Vegas. The publication turned its attention to the 2012 Kia Rio 5-Door. With a special sunset-metallic paint, custom gold wheels and a wooden front splitter, there's no mistaking the machine as a run-of-the-mill Rio.
Inside, the vehicle has been fitted with a special '80s gaming console as well as a vinyl record player and shelves for shoes and swimsuits. Oddly enough, there's no surf rack on top for transporting your boards to and from the beach.
If this isn't the pure essence of SEMA, we don't know what is. We're a little concerned about the thought that went into putting the record player below the shoe shelves as sand and LPs don't typically hang out at the same bar... Kia and Antenna plan to show off this particular 2012 Kia Rio 5-Door on Tuesday, November 1. Hit the jump for the full press release.
Inside, the vehicle has been fitted with a special '80s gaming console as well as a vinyl record player and shelves for shoes and swimsuits. Oddly enough, there's no surf rack on top for transporting your boards to and from the beach.
If this isn't the pure essence of SEMA, we don't know what is. We're a little concerned about the thought that went into putting the record player below the shoe shelves as sand and LPs don't typically hang out at the same bar... Kia and Antenna plan to show off this particular 2012 Kia Rio 5-Door on Tuesday, November 1. Hit the jump for the full press release.
Kia Motors Collaborates with Antenna Magazine to Develop Customized Surf- and Skate-Themed Hatchbacks for the 2011 SEMA Show
Following the official launch of the all-new and completely redesigned 2012 Rio 5-door, Kia has once again teamed up with Antenna magazine for this year's SEMA Show to create a completely one-of-a-kind retro ride aimed at totally radical surfing enthusiasts.
As one of six sports-themed vehicles that Kia Motors will debut on November 1 at SEMA, Antenna took the all-new 2012 Rio 5-door and turned it into a surfer's dream, with a sunset-metallic golden-brown paint, front splitter made of wood to match an old school surfboard and striking gold wheels. The rear console of the Rio 5-door also has been completely modified to accommodate a retro gaming console that plays 80's-style arcade games and music, and shelves for sandals and swimsuits.
Just recently on sale in the U.S. this month, the all-new Rio 5-door is Kia's latest vehicle to enter the marketplace in the sub-compact category and features class-leading fuel economy at 30/40 miles per gallon (mpg) (city/highway) along with an optional Idle Stop-and-Go (ISG) system that shuts off the 1.6-liter engine when it comes to a stop: an industry first in the non-hybrid and non-luxury segments.
Kia will unveil the Antenna-built Rio 5-door, and five additional vehicles developed with high-profile partners, during its SEMA Show press conference onTuesday, November 1 at 9:30 a.m.
Following the official launch of the all-new and completely redesigned 2012 Rio 5-door, Kia has once again teamed up with Antenna magazine for this year's SEMA Show to create a completely one-of-a-kind retro ride aimed at totally radical surfing enthusiasts.
As one of six sports-themed vehicles that Kia Motors will debut on November 1 at SEMA, Antenna took the all-new 2012 Rio 5-door and turned it into a surfer's dream, with a sunset-metallic golden-brown paint, front splitter made of wood to match an old school surfboard and striking gold wheels. The rear console of the Rio 5-door also has been completely modified to accommodate a retro gaming console that plays 80's-style arcade games and music, and shelves for sandals and swimsuits.
Just recently on sale in the U.S. this month, the all-new Rio 5-door is Kia's latest vehicle to enter the marketplace in the sub-compact category and features class-leading fuel economy at 30/40 miles per gallon (mpg) (city/highway) along with an optional Idle Stop-and-Go (ISG) system that shuts off the 1.6-liter engine when it comes to a stop: an industry first in the non-hybrid and non-luxury segments.
Kia will unveil the Antenna-built Rio 5-door, and five additional vehicles developed with high-profile partners, during its SEMA Show press conference onTuesday, November 1 at 9:30 a.m.
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