Heading into Earth Day, Volkswagen
of America has launched a new micro-site called Volkswagen Responsible Mobility
that is dedicated to, well, responsible mobility. The premise of the site, which covers all the VW
brands available in the U.S., is to promote all the various alternative drive and fuel technologies that Volkswagen is developing. Diesel is obviously a big emphasis for the company that pioneered turbocharged direct injected diesel
engines. Volkswagen is also heavily involved in developing a second generation bio-diesel called SunFuel made from cellulosic biomass. The automaker has invested in German biofuel
developer Choren. Another page of the site focuses on future technologies like high-temperature fuel cells
and weight reducing materials like aluminum and composites.
The site seems to hit all the right messages, now we just need to get some of those technologies on the road here in the U.S. and elsewhere. The Jetta
TDI is launching this summer with the Touareg
to follow. So far though there is no firm indication of when a hybrid will arrive or if we'll get any of the BlueMotion models now available (or not
) in Europe. The site also features the logos of Lamborghini
. Bentley earlier this year announced their intent to cut CO2
emissions of their fleet by 15 percent by 2012 but so far there aren't any details of how that will come about. Lambo
and Bugatti? Nothing to report there either.
[Source: Volkswagen Responsible Mobility