Tesla fans are obsessive, this commercial is Exhibit A
The beautifully understated fan-made spot titled Fireflies seems to echo the way Tesla is growing. Starting with just a single firefly, a spark jumps between more and more of them until they're eventually lighting up the night. It's a clever metaphor, and it also looks very cool. On top of the neat idea, the computer animation looks superb. The creators are definitely a talented bunch.
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