Hyundai has already released renderings of its Cosworth-tuned Genesis Coupe that will be on display at the 2012 SEMA Show, and with the show just a couple more weeks away, Hyundai is now teasing a souped-up Veloster headed to Las Vegas. The Hyundai Veloster Turbo Velocity concept was designed at Hyundai's America Technical Center in Irvine, CA to be a street car that is also trackable.

To start, Hyundai had the Veloster Turbo's stock engine sent off to Cosworth for new internal components, turbocharger, intercooler, intake manifold and engine controller, and it was finished off with a custom exhaust system. The result gives the Velocity concept more than 400 horsepower and 350 pound-feet. To handle the track, Hyundai also upgraded the car's suspension and brakes.

SEMA concepts are known for their flashy, over-the-top designs, and the Velocity will not disappoint with its wide body kit, a massive rear wing and a white-painted roof that gives the car a custom chopped look. Intending to prove this concept is ready for the track, the Velocity also comes with a full roll bar, data acquisition hardware and racing harnesses.

We'll have live images of the Veloster Turbo Velocity concept for you in a couple weeks, but until then, Hyundai has included a press release and a quick video of its SEMA-bound concept that we've posted below.


Show full PR text
HYUNDAI DESIGN AND TECHNICAL CENTER CREATES "VELOCITY" FACTORY-TUNER CONCEPT FOR 2012 SEMA SHOW

Hyundai's Proprietary Design and Technical Center Pushes Veloster

Performance and Design Envelopes for SEMA Show Enthusiasts

COSTA MESA, Calif., Oct. 15, 2012
– Hyundai America's internal design and technical center has created the "Velocity" factory-tuner concept for the company's popular Veloster sport coupe. The Velocity concept proudly debuts at the 2012 SEMA show under the Hyundai banner. Velocity represents a joint effort between the Design and Engineering divisions of Hyundai America Technical Center in Irvine, California.

The Velocity concept expands on all of the original Veloster concept strengths in an aggressive, no-holds-barred factory-racer design language. Huge 19 x 9.0 inch, HRE lightweight satin-charcoal racing wheels, tarmac-scraping lower body kit with generous front and rear brake cooling ducts, lift-reducing rear diffuser, oversized rear wing, and #1 racecar design graphic. While unmistakably racetrack-oriented, the Velocity concept retains the original Veloster silhouette, focusing on exponential performance gains and functional design cues.

"In creating Velocity, we were inspired to take the Veloster's original concept strengths to their fullest expression," said Chris Chapman, head of Hyundai's Irvine, California design center. "Velocity gave our design and engineering teams license to take Veloster far beyond everyday production car limitations."

The 1.6-liter, direct-injected Veloster engine received customized engine modifications by Cosworth, including performance pistons, rods, turbocharger, intercooler, intake manifold, intake-charging design, fuel system and engine management. The new engine boasts more than 400 horsepower and 350 lb.-ft. of torque for explosive acceleration out of bends.

Matching the muscular exterior statement, Velocity suspension and braking modifications handle the acceleration capabilities under hood, with Brembo® 4-piston calipers and two-piece rotors, Bilstein® springs with monotube dampers, and Kumho Ecsta SPT 275/35R19 high performance summer tires. The comprehensive list of Velocity performance enhancements include:

Powertrain

-Cosworth engine upgrades: Pistons, Rods, Turbo, Intercooler, Intake Manifold, Intake charge design, Fuel system, and Engine Management system
-CPR Fabrication: Custom Exhaust system

Interior

-Sparco: A1 WTX 5H Helmets, gloves, shoes, and seat belts.
-Race-keeper: Race-Keeper Video GPS data Acquisition System
-Katzkin custom suede leather interior:
-Raven and scarlet themed suede with red stitching
-CPR Integrated Roll Bar

Exterior

-Velocity HATCI Design Body Kit:
-Front and rear braking airflow ducts
-Lift-reducing rear diffuser
-Integrated front splitter
-Aero side skirt lip
-Oversized rear wing spoiler
-#1 racing number design motif
-HRE P40 model 19 x 9.0" lightweight satin-charcoal wheels

Brakes

-Brembo: 350x28mm two-piece Rotors and 4-Piston Calipers

Suspension

-Bilstein: Monotube dampers and spring kit
-Kumho: Ecsta SPT 275/35R19 High Performance Summer Tires

HYUNDAI MOTOR AMERICA

Hyundai Motor America, headquartered in Costa Mesa, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 800 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by the Hyundai Assurance program, which includes the 5-year/60,000-mile fully transferable new vehicle warranty, Hyundai's 10-year/100,000-mile powertrain warranty, and five years of complimentary Roadside Assistance.

For more details on Hyundai Assurance, please visit www.HyundaiAssurance.com


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    • 1 Second Ago
  • 33 Comments
      Sean
      • 2 Years Ago
      400bhp + FWD...wat...
        • 2 Years Ago
        @Sean
        [blocked]
        carguy1701
        • 2 Years Ago
        @Sean
        Wat indeed, son.
        David M
        • 2 Years Ago
        @Sean
        FWD drag racing is a thing http://www.youtube.com/watch?v=XxgqhNQDFgM
          • 2 Years Ago
          @David M
          [blocked]
          TRAILbrake
          • 2 Years Ago
          @David M
          So is olympic speed walking but that doesn't make it cool or fun to watch.
      toms291s
      • 2 Years Ago
      200 horsepower per cubic fugly
      jcoop
      • 2 Years Ago
      I wish Hyundai would make an AWD version of the Veloster Turbo to break into the STi/Evo market.
        jcoop
        • 2 Years Ago
        @jcoop
        Apparently the next generation Genesis will come with AWD. If they are able to keep the price from increasing, then an AWD Genesis Coupe would fit in nicely with the WRX/STi/EVO range. Agree/disagree?
          jcoop
          • 2 Years Ago
          @jcoop
          @Donny Hoover: Yeah, I agree. According to Edmunds, the 2.0t GenCoupe weighs 4299 lbs, while the current V6 Genesis coupe weighs 4343lbs, the STi weighs 4475, and the Evolution GSR weighs 4542. I'm not sure how much an AWD system will add to the Genesis' weight, but maybe the 2.0t could hang with a STi/Evo to an extent (I'm sure it wouldn't have as many go-fast parts as the STi/Evo). It has similar power figures though, while the V6 might not be a direct contender.
      Macvicar24
      • 2 Years Ago
      You can't polish a turd. No matter how hard you try!
        ratpack
        • 2 Years Ago
        @Macvicar24
        you can actually polish turd, go see myhtbusters ;P
      over9000
      • 2 Years Ago
      those oversized wheels look ridiculous
      Yoshi
      • 2 Years Ago
      That's the ugliest Reebok sneaker I've ever seen :)
      Breakfast_Burrito
      • 2 Years Ago
      Well it looks like Hyundai is moving up in the world. What started of as a company that made Honda knock-offs is now knocking off Audi. http://3.bp.blogspot.com/-PfUGDdWBGzM/TkHG0hjRAII/AAAAAAAE1Tw/_U3mdC4xWcY/s1600/Audi-Urban-Concept-3.jpg
        tump
        • 2 Years Ago
        @Breakfast_Burrito
        Oh come the hell on, that looks NOTHING like the Audi. That Audi was actually shown as more than a drawing right here: http://green.autoblog.com/photos/audi-urban-concept-sporback-frankfurt-2011/ Not even the same type of vehicle. Try harder.
        Dmitriy Markelov
        • 2 Years Ago
        @Breakfast_Burrito
        Except the Veolster concept was shown in 2007 while the Audi Urban concept was first shown in 2011...
        IBx27
        • 2 Years Ago
        @Breakfast_Burrito
        No, this is still a knock-off of the Honda Remix concept.
          scion_tc
          • 2 Years Ago
          @IBx27
          I thought I was the only one that see that. Totally a ripoff of the Honda Remix.
      S40Powered
      • 2 Years Ago
      Atrocity suits better.
      Macvicar24
      • 2 Years Ago
      Still Ugly!
      Donny Hoover
      • 2 Years Ago
      Wow! and I thought the regular one was ugly! It looks like something Scion would come up with.
      carguy1701
      • 2 Years Ago
      >400 bhp >FWD Glad its just a concept. I like Hyundai and all, but this is crazy.
      Macvicar24
      • 2 Years Ago
      Still Ugly!
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