With all the exciting news coming out of Geneva, you'll have to excuse us for snickering just a little bit when we saw this press release. Yes, the Venza is as deserving of a mid-cycle refresh as any other vehicle, though it appears from this teaser that whatever tinkering Toyota has done will prove itself superficial at best.

As is typical these days, this crossover-ized Camry is getting some revised front and rear lighting, and what we would guess will be minor modifications to the front fascia. We can see from the picture that the grille looks to be a bit smaller and those are surely LED's in the new headlights.

New 19-inch wheels and three new colors are probably going to matter less to buyers than the fact that "value has been enhanced" by making more features standard. This might help address our biggest complaint when we test drove the Venza back in 2009 – that's it's just too darn expensive for what you get.

Click past the jump to read the full press release, and stay tuned for our New York Auto Show coverage.
Show full PR text
2013 Toyota Venza to Make North American Debut at New York Auto Show

TORRANCE, Calif., Wednesday, March 7 - - Toyota Motor Sales (TMS), U.S.A., Inc. today announced the 2013 Venza crossover vehicle will make its North American debut as part of the Toyota display at the 2012 New York Auto Show.

The Toyota Venza crossover, which redefines vehicle versatility by combining a sleek design with SUV flexibility, will now offer enhanced exterior styling, added value through several new standard convenience features and updated option packages that include the Entune™ multi-media system for 2013 model year.

Venza's aerodynamic shape has been tastefully modified with a new upper and lower grille, fog lamps and rear taillights. The updated styling is complemented by a new 19-inch wheel design and three new exterior colors: Attitude Black, Cypress Pearl, and Cosmic Gray Mica.

The 2013 Venza will continue to be available in LE, XLE and Limited grades. The LE and XLE models are available with all powertrain combinations: four-cylinder, V6, front-wheel drive (FWD) or all-wheel drive (AWD); the Venza Limited comes with the V6 engine only, in front-wheel drive or all-wheel drive configurations.

Value has been enhanced and ordering simplified with the addition of many standard features in all three grades. The value-driven LE grade adds new standard features such as Display Audio, Blind Spot Mirror, puddle lamps and outer mirror turn signals. The XLE grade adds standard Driver Memory Seat, Reverse Tilt Outer Mirrors and Display Audio with Navigation and Toyota Entune™ multi-media system. The premium Limited grade adds standard LED Daytime Running Lights and Premium HDD Navigation with Entune and JBL®.

Venza was developed specifically for the North American market, appealing to customers who prioritize bold, innovative design, a luxurious and refined interior and excellent handling, but still require roominess and versatility. Venza provides SUV flexibility with its fold-flat rear seats, spacious cargo area, elevated driver sightline, available AWD and up to 3,500-lbs. towing capacity.

The Venza design was the creation of Toyota's Calty Design studios in Newport Beach, Calif., and Ann Arbor, Mich. Calty designers leaned toward a sleek concept with a wide stance and sporty exterior, that included important SUV attributes, such as cargo space, towing capability and available all-wheel drive performance.

Venza was primarily engineered at Toyota Technical Center in Ann Arbor, Mich. It is assembled at Toyota Motor Manufacturing Kentucky (TMMK), in Georgetown, Ky. More than 70 percent of Venza's components come from North American suppliers.


I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 45 Comments
      ryan
      • 2 Years Ago
      Already teasing for the next auto show didn’t Geneva just end?
      SethG
      • 2 Years Ago
      I understand they wanted to highlight one of the areas the refresh actually changes and LEDs are an upscale touch but this has to be one of the worst photographs you can possible take of the car. The corner where the hood meets the light and the fender looks like something is bent out of shape. The close up allows us to see through the grill in an unappealing way. I know none of this is a big deal. But if you're going to release one shot of a new model you should make it as flattering as possible.
        razorpit
        • 2 Years Ago
        @SethG
        I don't know Seth. Knowing Toyota killed the cheese grater grill sparked my interest. ;-)
        SethG
        • 2 Years Ago
        @SethG
        Toyota should hire Nissan's photographer and photoshop team http://www.autoblog.com/2012/03/08/nissan-teases-new-altimas-headlight-and-grille/
      Renaurd
      • 2 Years Ago
      Oh my, a second helping..........
      BG
      • 2 Years Ago
      I don't understand the attraction for this car. It's really big and high, and the proportions look clumsy. But yet the interior room is not very impressive. At least it has a real tailgate, that is a good feature. The wheels are too large and almost guarantee that an owner with a flat will have to call a road service. Why have big wide wheels on this type of vehicle? The owners won't take it to a track. It has dull driving dynamics and numb steering. At least it shows that station wagons do sell in USA.
        • 2 Years Ago
        @BG
        [blocked]
        Justin
        • 2 Years Ago
        @BG
        "At least it shows that station wagons do sell in USA." Yep, as long as you tell them it's actually something else. And then screw up the proportions and dynamics just enough to support that. A real Camry wagon would've looked way better than this.
        Dane Grant
        • 2 Years Ago
        @BG
        This is why wagons are not available... 'Things' like this ugly monstrosity....
          BG
          • 2 Years Ago
          @Dane Grant
          Well you are partly right: this thing IS an ugly monstrosity. But the point I was making was that people still buy wagons even if they are ill-proportioned. So why don't elegant wagons like the Audis, BMWs, and now-discontinued Volvos sell in larger number? BMW had to make their revolting X6 to attract customers.
      guyverfanboy
      • 2 Years Ago
      It would be even better if there a hybrid option (with lithium-ion batteries) or a diesel engine (fat chance of that happening).
      tkosoccer03
      • 2 Years Ago
      soooo they're teasing something that looks almost exactly the same as the previous model?
      Master Austin
      • 2 Years Ago
      I agree, does look very much like an Edge, you would think they would try a bit more to differentiate themselves...
      Luke
      • 2 Years Ago
      Hey there, that's a good lookin' 2012 Ford Edge in the main post picture! What? It's not and Edge? It's a Toyota Venza? Oh. I'll be dammed.
      Richard Goebel
      • 2 Years Ago
      They copied Ford.
        Tommy
        • 2 Years Ago
        @Richard Goebel
        Uhhh no Ford copy Toyota. FT-SX appear in 2005, go google it ;)
        Fat Kid
        • 2 Years Ago
        @Richard Goebel
        it looks nothing like a Ford
      diffrunt
      • 2 Years Ago
      I think all sedans should look like this in the rear. Trunks are largely useless. Haven't own a trunk sedan in 30 years. A few sporty cars , tho. My ol Stingray coupe was a real joy grocery shopping, no trunk at all !
      • 2 Years Ago
      [blocked]
      MyerShift
      • 2 Years Ago
      Blech. Station wagons ftw! ;)
    • Load More Comments