Hyundai downscales vehicle buy-back promise
"It was a marketing program and we wanted to bring a spotlight on the strength of our residual values, and it did its job," John Krafcik, CEO of Hyundai Motor America tells Automotive News.
Residual value consulting agency ALG says the data seems to back that up. Residual value of the Equus is third best in the premium-lux market behind the Lexus LS460 and the Jaguar XJ and the Genesis sedan is second only to the Nissan Maxima among full-sized cars.
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