• 32
Every year luxury retailer Neiman Marcus picks one car and commissions a lot of them for sale in its holiday catalog. Past examples have varied wildly – from a custom chopper and a Camaro convertible to a Jaguar XJ and a Lexus IS-F – the one common trait being that they'd all be welcome items to find under the Christmas tree. And they always sell out as fast as they can accelerate.

This year's chosen car was no exception to that trend, as all ten examples of the Neiman Marcus edition Ferrari FF sold in less than an hour. Fifty minutes, in fact, was all it took, despite a a $395,000 sticker price. For the extra $95k premium over list, the ten buyers each got an individually-numbered FF in Grigio Caldo and a trip to Ferrari's winter driving school in Aspen – and they'll get them a good couple of years earlier than it would take to wait on the list like everybody else.


I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 32 Comments
      Andre Neves
      • 3 Years Ago
      Neiman Marcus can't hire any respectable graphic designers or something? Worst photoshop ever, or smallest Golden retriever ever.
        Dean
        • 3 Years Ago
        @Andre Neves
        Could it be that the car is bigger than Ferrari led us to believe?
      Onebad Man
      • 3 Years Ago
      Actually they sold out in 46 minutes. I sold one. My client got one, he was #2. And for the wealthy there is residue of a recession. They just purchase less things. I notified him by email of the car and ten minutes later he called me and I told him about the car and with out seeing it said "I will take one". Amazing. I arranged the call on October 27th and when you call the very nice lady asks you "are you ready". Later that day he got a call from the VP of Ferrari NA to congratulate him. What is not know about this special car is that it is built by the Ferari Atelier. That is the custom arm of Ferrari for people that want a "Special Ferrari". The leather and quilting is custom, custom quilted headliner, the caliper paint is custom, custom Ferrari rims, the exterior paint is custom and will never be reproduced again. It has a special sound system. They are numbered, and each one has a Ferrari Atelier Dedication Plate, and it also comes with a book with each stage of the build and is signed by the person that builds it. It has custom keys and more. It also comes with his & her Ferrari FF luggage that includes a golf bag made from the exclusive leather as the custom leather interior. Friggin cool. The car should have been $425,000 and that is direct from the VP of Ferrari NA! The car is $395,000 +TTL .This also includes the Ferrari FF Winter Driving School in Aspen,CO which includes breakfasts, lunches, dinners, parties, hotel suite, spa days, first class airfare for two and a large Ferrari goodie bag are worth $15,000 by it's self. He has a confirmed delivery date for April 2012. What is the price of exclusivity?
        Krishan Mistry
        • 3 Years Ago
        @Onebad Man
        Quite interesting. Considering last year Neiman sold a (now) $40k Camaro convertible for $75k, these 10 Ferraris are a great deal, relatively speaking.
      Wai
      • 3 Years Ago
      Its a pretty good deal considering the wait time for a Ferrari, too bad they didnt pick the Italia ABs comment section is acting up
        SPG1
        • 3 Years Ago
        @Wai
        ABs comment section is having its time of the month i think
      Elmo
      • 3 Years Ago
      Good god, that is possibly the worst photoshop I have EVER seen. Not the car, but the whole car.
      diffrunt
      • 3 Years Ago
      Well, there's evidence of at least ten of the one percenters
      @J_Cyrious
      • 3 Years Ago
      #OccupyNeimans
      Rob Gomes
      • 3 Years Ago
      By going through Neiman Marcus, customers also get past the Ferrari waiting list. That's exactly why they went in under an hour.
      • 3 Years Ago
      [blocked]
        nea
        • 3 Years Ago
        meanwhile you are posting on the Internet from the comfort of your home which has heating and everything, while 300 million people in Africa live on less than $1 a day.
      Colin
      • 3 Years Ago
      The rich are doing wonderfully well right now. When just 15000 Americans have the equal of half the wealth of Brazil between them a few expensive Ferraris can easily be afforded. Shares in all luxury goods manufactures are going through the roof, notwithdsatnding the recession that impacts on the 99%, so watches, handbags, mega houses, yachts and golden junk are moving like never before. Anyway, the FF is a brilliant car. I know of one man who has bought one because he lives up a steep hill in the sounth of France and in winter ice and snow are a reality. What a sensible four seater this is if it means you can get out in bad weather and storm off across the continent without worrinyg too much about bad weather. I'd have one if I could afford it, but not this blingy one thanks very much...
      • 3 Years Ago
      [blocked]
      AJ Harnak
      • 3 Years Ago
      Yikes that thing's ugly. Looks like a Crosstour with PepBoys rims.
      lemonite
      • 3 Years Ago
      #iamthe1%
    • Load More Comments