The Australian International Motor Show will be welcoming a new Mazda along with that mysterious Subaru. The next generation of the Mazda BT-50 pickup is scheduled to premiere on October 15 as an "active lifestyle vehicle."
We're not sure how the "modern and refined styling" will radically alter the Aussie's take on the BT-50 or trucks in general, but according to Mazda it is a "new type of vehicle" possessed of a "universally recognizable beauty" that will increase "anticipation of the driving pleasure to come." We suppose we'll find out what all that means – beyond a hyperactive marketing department – come October. In the meantime, there's a press release after the jump to wet our Aussie readers' chops. Chance of U.S. importation to replace the now-departed B-Series? Not likely, mate.
New compact pickup truck to zoom in at the Australian International Motor Show
HIROSHIMA, Japan-Mazda Motor Corporation will hold the global unveiling of the all-new Mazda BT-50 compact pickup truck at the 2010 Australian International Motor Show during a press conference on Friday, October 15, 2010. The show will be opened to the public from 5 p.m. on Friday, October 15, and the all-new BT-50 will hold pride of place on the Mazda stand until the show closes on Sunday, October 24.
The all-new Mazda BT-50 is presented as an "active lifestyle vehicle" that overturns the conventional image of a compact pickup truck with modern and refined styling.
The new model was developed from the ground up as a brand new type of vehicle. As well as strength and dependability, the all-new BT-50 presents universally recognizable beauty and provides the perfect solution for a wide range of customers who lead active lifestyles, including families, workers, and pleasure-seekers. The exterior design features crisp lines that owners will look on with pride; an imposing presence that indicates reliability; sculptured beauty like an athlete's finely muscled body; and sporty and dynamic forms. By balancing all these elements, the athletic and individual design gives the all-new BT-50 an overwhelming presence that turns heads and makes it instantly recognizable.
The styling of the all-new Mazda BT-50 increases anticipation of the driving pleasure to come and represents a new direction in the compact pickup truck market.
Another significant display at this year's Australian International Motor Show is Mazda's range of next- generation SKY Concept*1 powertrains, which will be making their Australian debut. Mazda's 2007 'Sustainable Zoom-Zoom' commitment is to reduce overall average fuel economy levels by 30 percent by 2015 when compared with 2008 levels, and the Mazda SKY-G*1 gasoline and SKY-D*1 diesel engine concepts will play a significant part in achieving this ambitious target.