• Aug 12th 2009 at 5:58PM
  • 29
2010 Mazda CX-7 - Click above for a high-res image gallery

One of our favorite sporty CUVs -- the Mazda CX-7 -- is due for a refresh and Mazda plans to take the wraps off the 2010 model at the Frankfurt Motor Show next month. In addition to receiving Mazda's familiar "happy" family face and some new brightwork, the Euro-spec model gets a 2.2-liter turbo'd oil burner, as opposed to the US-version's 2.3-liter turbo petrol plant. The MZR-CD 2.2-litre turbo-diesel, which makes a "meh" 170 hp and a "yowza" 295 lb-ft of torque, complies with the stringent Euro Stage 5 emissions. Still not quite as tough as US diesel standards, but getting warmer.

There's no official word from Mazda about whether or not the US version will get the giant happy smiling face. 2010 CX-7s with the big happy face are already sitting on US lots. Though of course, no diesel. Make the jump for the press release.


European showcase of new Mazda CX-7 at Frankfurt Motor Show

The Mazda stand at next month's Frankfurt International Motor Show (IAA) will exhibit the new Mazda CX-7, featuring Mazda's new 'family face' as seen on Mazda6 and Mazda3. Also offering a bolder stance, the new Mazda CX-7 is powered by a high-output diesel engine.

Under the bonnet, the clean-running and highly efficient MZR-CD 2.2-litre turbo diesel engine will offer customers eco-friendly performance twinned with a sporty drive already familiar to the current model. New Mazda CX-7 complies with Euro Stage V emissions regulations, despite being a roomy SUV, achieving a significant reduction in fuel consumption and CO2 emissions.

New Mazda CX-7 will provide a greater level of torque lower in the rev range, with maximum power also available lower down.

Mazda CX-7 debuts as the first Japanese passenger car to have a diesel engine fitted with a Selective Catalytic Reduction (SCR) system, which cuts NOx emissions by 40 percent. This technology will be offered exclusively to European customers in the new diesel version of the new Mazda CX-7 sports crossover SUV, when it goes on sale in October this year.

Thanks to the compact design of the SCR system, the Mazda CX-7 Diesel offers users the same 455 litres of luggage space (VDA) as the previous gasoline engine version, and it is user-friendly. Refills of the AdBlue® liquid to the SCR system are required only during scheduled maintenance.

Joining the clean-running new Mazda CX-7 diesel in Frankfurt will be a host of other environmental technologies currently making Mazda's European line-up greener than ever before – including Mazda's fuel-saving i-stop system, and rotary hydrogen powertrain technology.

Mazda's press conference will be held in Hall 3.1, Stand A7, on 15 September, at 12:45 local time.

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    • 1 Second Ago
      • 6 Years Ago
      Man, I don't normally say this but it's been a bad week for autoblog and old/misreported news. All it takes is a quick search of your own site before posting this stuff.
      • 6 Years Ago
      Hey I work at Courtesy Mazda in Longmont, CO and we already have 2010 CX-7's on the lot. That is exactly what they look like. It also has different reflectors on the rear bumper and some additional content.
      • 6 Years Ago
      I just purchased a 2010 CX-7 isport and have been driving it for the past week. The first impression of the vehicle is that it is much more quiet and refined a driving experience. Next, the interior materials are simply downright impressive. The different materials used on the doors, the dash, etc....all soft touch and all textured impressively. There is are no shiny, fake plastic chrome pieces that make you roll your eyes like you find in all American cars. My vehicle is black/black with cloth seats and I could not find another vehicle that had the CX-7's level of sophistication and refinement for $21,000. It just doesn't exits. I've always owned Toyota/Honda/Lexus and am VERY impressed with this vehicle. I have the 2.5 engine, and it is adequate for normal commuting and errand running. If you want to go out on a winding mountain road and throw caution to the wind...rent a muscle car for the weekend and go nuts. As for me, this vehicle looks and feels MUCH more expensive than it is and I feel good being in it. That's all one could ask for.
      • 6 Years Ago
      I love the Mazda 3 in person, maybe even as much as the 6 which comes across as a bit plain though definitely refined. I'm actually surprised at how well they integrated the happy face on the CX-7. The thing I like though is that the fogs remind me so much of the lenses on the 99+ RX-7. I've always thought that shape on the front bumper looked awesome.
      • 6 Years Ago
      not saying the mazda smileys are attractive, but this is probably the better one.
      • 6 Years Ago
      I personally like the 3. Sure it is a bit weird, but I'd rather have that than the homogenized crap that you can't tell what brand it is without looking at the badge. On the street, from an upper 3/4 view, the smile generally isn't as prominent as photos take from a lower view make it seem more than it is.

      Sure there are bad risks in styling - the Bangle BMWs - which have stayed around a lot longer than I thought they would. But overall, I am glad that Mazda is pursuing an aggressive design language.
      • 6 Years Ago
      "....as opposed to the US-version's 2.3-liter turbo petrol plant"

      EU version DOES get the 2.3 liter turbo DISI engine with a 6 speed manual.
        • 6 Years Ago
        That's right.. always had it now it's getting the Diesel. We get the 2.5L 161hp and the 2.3T 244hp.
      • 6 Years Ago
      I actually really like the look of the new Mazda 3, but for this CX-7, the smiley face looks OK but that chrome around it has GOT TO GO.
      • 6 Years Ago
      At least it doesn't look as bad as the Mazda3.

        • 6 Years Ago
        I would actually buy this if I wanted a crossover. Wouldn't be first on my list, but it doesn't take the Mazda smiling theme horribly. This fits the CX-7 fine. My neighbor's daughter has an 09, and it is gorgeous.

        HOWEVER, I would take maybe an inch (or 2 feet) of the lower bumper/grill area off, and it would look 120% better, especially around the fog lamps.
        • 6 Years Ago
        Agreed! Especially the new Mazdaspeed 3 -- that hood mounted intake looks SO riceboy!

        Why no diesel love for the US, Mazda? There would be much more interest in the CX-7 and the Acura RDX if they slipped turbo-diesels under those hoods!
        • 6 Years Ago
        i agree..It looks much better than mazda3
        • 6 Years Ago
        Agree, not quite the Anime pukey cutesy as the Mazda3. I could tolerate this, not really like it, but it doesn't make my skin crawl.

        Mazda Fix the 3. I really like it otherwise and it would be on my list, but as is... no sale.
      • 6 Years Ago
      Is Mazda in some sort of competition with Acura for worst corporate grill?
      It's like both automakers have been infected with some sort of awful disease and it's spreading quickly across their entire product lines. Someone find a cure! Maybe the after market?
      • 6 Years Ago
      Ummm, wasn't the 2010 facelift revealed 6 months ago at the Canadian International Auto Show, and a week later in New York?

      I continue to find the central grin less unattractive than the overscaled flanking grilles surrounding the fog lamps and the way the fascia is flattened out to accommodate them. The use of gaudy chrome surrounds on certain models and trims only serves to accentuate what really needs to be diminished. Thankfully, the designer who thought of all this is gone, but it looks like the entire Mazda lineup will be f*cked until at least the mid-teens.
      • 6 Years Ago
      Dammit, now they f***ed up the last model that looked like a normal car!

      At least there is still the new 6 series.
        • 6 Years Ago
        hmmm.... and who are you?

        though I would totally slap this smiley face myself too!

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