Winfrey's endorsement has been known to give products a sales boost in the past, according to Fortune, and when on TV, she hosted shows giving away some of her favorite items. Although, by being partially out of the limelight any bump this time is likely to be temporary. Also, Winfrey's past with recommending autos is a bit shaky after the controversy when she gave away Pontiac G6s to her audience in 2004.
She's hardly the first celebrity to buy a Tesla, though. George Clooney was famously one of the brand's earliest customers. Although, he complained about his Roadster consistently leaving him by the side of the road and eventually auctioned the car for charity.
Test driving my new Tesla with dealer Dan. Love it!! https://t.co/LHLroJ6Acl— Oprah Winfrey (@Oprah) September 1, 2015