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Fiat Panda Classic keeps old model on the (European) market

When a new vehicle arrives, the previous model is usually consigned to the history books. But that isn't always the case. Volkswagen, for example, has continued production of outdated models in South America and other markets years after they've been replaced. Jeep did the same with the XJ Cherokee in China, and now Fiat has taken a page out of the same playbook with the Panda Classic.

Launched in 2003, the outgoing Panda remains a strong seller in Italy (where, despite its lingering age, it held 38 percent of the market share last year) and across Europe (where its 15.7 percent market share makes it the top-selling city car). It's now being replaced by the New Panda, but rather than phase the old car out completely, it lives on as a budget proposition.

The front-drive Panda Classic will be offered in one trim level, with six color options and four engine options. The all-wheel-drive Panda Climbing soft-roader also soldiers on with similar specs.

Although the New Panda may be the better product in every way, European buyers on a budget may find the Panda Classic a tempting proposition with prices starting at just 7,900 euros. Full details follow in the press release after the jump.
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Fiat Panda Classic orders are starting

On the occasion of the commercial launch of the Fiat New Panda, the model's range presents an extremely interesting new development: the previous version will continue to be sold under the name Panda Classic. Available starting today in Italy, France, Hungary and Spain, and later to become available in the other European countries, the car is destined to take command of the low segment A since it offers customers accessibility to handy features and a moderate price.

Launched in 2003 and sold in 76 countries around the world, the second series of the Fiat Panda has won over a growing leadership position in its market segment. In 2011 alone it captured 38% of the market, proving that it is the best-selling segment A car in Italy. And with its 15.7% share, it has also proven to be Europe's best-selling city car. Backed up by this roaring success, today the Fiat Panda Classic offer has been rationalised to give customers a significant benefit.

The model has been heavily rationalised on the 4x2 versions by keeping only one version called Classic. It is available with the 69 HP 1.2 petrol, 75 HP 1.3 MultiJet 16v diesel, 69 HP 1.2 EasyPower (LPG/petrol) and 77 HP 1.4 Natural Power (methane/petrol) engines. In detail, the Classic version offers as standard front airbags, ABS complete with EBD, height-adjustable steering wheel, Dualdrive electric power steering, electric windows, central locking, radio set-up, bumpers in body colour and protective strips.

The price list (turn-key) starts at Euro 9,050 for the 69 HP 1.2 Classic version. Thanks to the contribution made by Fiat and its sales network, during this initial stage of the launch it is possible to buy the 69 HP 1.2 Classic version at Euro 7,900 (turn-key) or at Euro 8,650 (including manual climate control) or at less than Euro 8.850 (including the Climate Pack that contains manual climate control, fog lights and roof rack bars).

Nothing changes for the 4x4 customer. The Panda Climbing continues to offer on demand four-wheel drive and can be fitted with the 69 HP 1.2 petrol and 75 HP 1.3 MultiJet 16v diesel engines. Standard equipment: front and side airbags, ABS complete with EBD, height-adjustable steering wheel and driver's seat, radio system with CD and MP3 player, Dualdrive electric power steering, under-engine blades and shields, electric windows, central locking and protective strips. The ESP system complete with electronic locking differential is available on request.

Even the exterior and interior colour selection has been rationalised with the aim of preserving the most popular shades of the model's recent past. Today the Panda Classic customer can choose from six body colours: three pastels (Bossa Nova White, Mambo Yellow and the non-standard Pasodoble Red) and three metallic shades (Electro grey, Electroclash Grey and Crossover Black). Lastly, the Vision fabric in the new shade of Anthracite/Grey is available for the Classic version, whereas the Panda Climbing offers two solutions: a Sand/Black Techno fabric and a black jeans fabric.

Classic (4X2)

Climbing (4X4)

69 HP 1.2 petrol

X

X

75 HP 1.3 MultiJet 16v diesel

X

X

77 HP 1.4 Natural Power (methane/petrol)

X

N/A

69 HP 1.2 Easypower (LPG/petrol)

X

N/A



Turin, 13 January 2012

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