The Consumer Electronics Show used to be a geek extravaganza dominated by tech companies from Silicon Valley and Japan. And while the tech types will still form the meat of CES 2011, for the fourth year in a row, the automotive world will have a voice at the keynotes.

Ford boss Alan Mulally will once again grace the stage at this year's event, while Rupert Stadler, Chairman of the Board of Management of Audi AG, will be on hand to give a talk during the show. Additionally, Audi will be the first premium marque to have an exhibit at the Electric Vehicle Techzone. Hit the jump to read Audi's release and book your tickets now: CES begins on January 7, 2011.

[Source: Audi | Image: Sascha Schuermana/AFP/Getty]
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Audi boss Stadler main speaker at the 2011 Consumer Electronics Show in Las Vegas

* Exhibition stand with the four-ring brand in the "Electric Vehicle Techzone"
* Headliners of the 2011 International CES: Audi, Microsoft, Verizon, Samsung

The Consumer Electronics Association (CEA) has invited Rupert Stadler, Chairman of the Board of Management of AUDI AG, to give a keynote speech at the 2011 International Consumer Electronics Show (CES), the leading trade fair for consumer electronics, in Las Vegas on January 6. After the Audi keynote, trade fair visitors can also experience the brand with the four rings at a stand in the Electric Vehicle Techzone.

"Audi is setting standards in the areas of electric mobility, connectivity and infotainment," says Rupert Stadler. "I am pleased to have been invited to Las Vegas and to have the opportunity to present the holistic approach and the expertise of our company to those visiting the show."

Audi is the first premium manufacturer worldwide to be represented at the CES with a keynote speech and an exhibition stand. The organizers are expecting more than 2,500 exhibitors from all over the world to be present at the exhibition starting the beginning of 2011. Find out more about the 2011 International CES at

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